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By Rafael Canton March 30, 2023 When Fanatics agreed to exclusive licensing deals for trading cards with the MLB, MLBPA, NBA, NBAPA, and NFLPA, the deals opened the company up to a breadth of opportunities to create new sports trading cards and collectible products. When it acquired sports trading card company Topps … Continue reading Fanatics debuts new MLB rookie patches as part of its expansion into collectibles
By Jeff Beer April 06, 2022 Every four years during the UEFA Euros, there is something soccer fans young and old around the world have in common. Sure, they cheer on different national teams and players in one of the biggest sporting events on the planet, but with that comes the shared experience of … Continue reading Fanatics strikes again as Topps lands Euros 2024 and 2028 rights
As mobile goes front and center with call analytics, columnist Bill Dinan urges marketers not to ignore other media channels like social and video. Bill Dinan on April 24, 2015 Mobile has dominated much of the current conversation surrounding call analytics, and a recent consumer survey from the Local Search Association bolstered that trend. But … Continue reading Mobile Fanatics: Where Social, Video And Calls Intersect
