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Tag Archives: FAQs

Why FAQs should be your go-to marketing tool

Frequently asked questions aren’t just for customer support. They’re the backbone of clear, consistent marketing communication. Bunny Tharpe on January 6, 2025    Who, what, when, why and how? Journalism students learn to answer these questions to ensure the most important information is conveyed first in an article.  Depending on their backgrounds, marketers may not … Continue reading Why FAQs should be your go-to marketing tool

Manufacturing FAQs: The workhorse of content and search marketing

Columnist Dianna Huff explains the benefits of FAQ pages, from improved search rankings to paid search landing pages. Dianna Huff on March 14, 2017   Today, you can find FAQs on all types of websites, from local “Main Street” shops to global multinational corporations and everything in between. FAQ pages help people find answers to … Continue reading Manufacturing FAQs: The workhorse of content and search marketing