Tag Archives: Feature

Twitter Direct Message Chat Bot Feature To Automate Customer Service

Twitter

by Laurie Sullivan, Staff Writer @lauriesullivan, November 2, 2016 Businesses can create a financial opportunity for themselves when they acknowledge customer ratings and reviews on their Web site or by responding to Facebook posts or service-related Twitter tweets, even if it’s by a chat bot. Twitter found that extra added attention typically earns the brand … Continue reading Twitter Direct Message Chat Bot Feature To Automate Customer Service →

Social intelligence platform Unmetric launches Discover feature so marketers can see what other marketers have done

Marketing Platforms

To focus brainstorming in a new campaign, marketers can find paid or organic posts by brands in their industry around popular topics. Barry Levine on June 15, 2016   An image board in Unmetric’s new Discover feature When a brand wants to conduct a social media or other online campaign, the first step is to … Continue reading Social intelligence platform Unmetric launches Discover feature so marketers can see what other marketers have done →

How Businesses Can Make the Most of Facebook’s Call-to-Action Feature

Call To Action

by Andrew Gazdecki June 7, 2016 Follow @biznessappsJune 7, 2016 Your content is only as good as what it accomplishes. If you spend time and money crafting it, it needs to achieve something measurable and concrete, like generating new leads or educating customers. Without a clear purpose, you’re just adding more fluff to the server … Continue reading How Businesses Can Make the Most of Facebook’s Call-to-Action Feature →

Twitter Ads Have a Secret Feature – Do You Know About It?

Twitter

by Dennis Yu February 28, 2016 Follow @dennisyuFebruary 28, 2016 You’re probably aware that Twitter is often overlooked, especially in comparison to Facebook’s advertising capabilities. But here’s something you might not know: You can promote someone else’s tweet. All of your positive mentions and implied endorsements from others on Twitter can be retargeted to relevant … Continue reading Twitter Ads Have a Secret Feature – Do You Know About It? →

Google’s New Customer Match Feature Introduces Advanced Targeting Opportunities For Digital Marketers

Digital Marketing

Andrew SheridanOctober 11, 2015 Online advertising vendors are in an arms race and Google has made the latest advance with the release of their new Customer Match feature. Customer Match will allow advertisers to use email addresses to target ads across their Search, Display, YouTube, and Gmail ad networks. This feature works by allowing you … Continue reading Google’s New Customer Match Feature Introduces Advanced Targeting Opportunities For Digital Marketers →

How To Use Twitter’s New “Moments” Feature For Your Business

Twitter

Jo Lynn DealOctober 8, 2015 Twitter has launched Moments and you can use it for your business. When you logged on to your Twitter account this week, you should have noticed a new option in the tool bar. It’s Twitter’s new Moments feature. (Look for the lightening bolt.) Before adding Moments, Twitter users could see what … Continue reading How To Use Twitter’s New “Moments” Feature For Your Business →

Using the Hidden Google Analytics Feature to Find Pages You Need to Fix

Website Audit

Tim AshSeptember 14, 2015 If you’re in online marketing, you always have pages to fix. The problem is, you’re not always working on the pages that are most likely to move the needle. Unless what needs fixing is your home page, you’re almost never working on the most important pages – the ones that you … Continue reading Using the Hidden Google Analytics Feature to Find Pages You Need to Fix →

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