August 24, 2024 This senior fell victim to a gift card scam—a growing ploy for fraudsters Increasingly, gift cards are a leading fraud payment method reported by older adults, according to the Federal Trade Commission. BY The Conversation Wednesday morning, the day before Thanksgiving, Mae awoke, set her hair in curlers and switched on her laptop. … Continue reading This senior fell victim to a gift card scam—a growing ploy for fraudsters
Tag Archives: Fell
Consumer prices in June fell for the first time in four years
July 11, 2024 Consumer prices in June fell for the first time in four years The consumer price index dipped 0.1% last month, the first drop since May 2020, after being unchanged in May, the Labor Department’s Bureau of Labor Statistics said. BY Reuters U.S. consumer prices fell for the first time in four years in … Continue reading Consumer prices in June fell for the first time in four years
CPC Report Shows Where Ad Costs Fell And Rose
CPC Report Shows Where Ad Costs Rose And Fell by Laurie Sullivan , Staff Writer @lauriesullivan, April 24, 2024 Pacvue’s Q1 2024 report examines fluctuating ad costs across platforms from Amazon to Instacart to Walmart during the first quarter of 2024, drawing on insights from thousands of advertisers. It shows how retail media continues to chip … Continue reading CPC Report Shows Where Ad Costs Fell And Rose
Merkle Transitioned To Google PMax, Then Ad Performance Fell
Merkle Transitioned To Google PMax, Then Ad Performance Fell by Laurie Sullivan , Staff Writer @lauriesullivan, October 30, 2023 Matthew Mierzejewski, head of search at Merkle, believes artificial intelligence is contributing to inconsistent performance after Google required agencies and brands using its Smart Shopping campaigns ad technology to transition to Performance Max, which uses machine-learning models to optimize bids … Continue reading Merkle Transitioned To Google PMax, Then Ad Performance Fell
Online Prices Fell 1.6% Overall In July, But Apparel Rose: Adobe
Online Prices Fell 1.6% Overall In July, But Apparel Rose: Adobe by Laurie Sullivan @lauriesullivan, August 8, 2023 Online prices in July 2023 fell 1.6% year-over-year (YoY), marking the eleventh consecutive month of YoY price decreases, according to the Adobe Digital Price Index (DPI). Prices fell for 11 of the 18 categories tracked by Adobe … Continue reading Online Prices Fell 1.6% Overall In July, But Apparel Rose: Adobe
Digital Spending And Order Volumes Fell In Q1: Salesforce
Digital Spending And Order Volumes Fell In Q1: Salesforce by Ray Schultz , April 14, 2022 Digital spending has declined globally by 3% YoY, according to the Q1 Shopping Index from Salesforce. In addition, traffic was down by 2% and order volumes by 12%. But Salesforce projects that consumer confidence and online spending will level … Continue reading Digital Spending And Order Volumes Fell In Q1: Salesforce
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