Russ Ketchum, product director of Google Analytics, addresses some of the complaints about GA4 and looks at what changes are coming. Constantine von Hoffman on September 25, 2023 There are a lot of complaints about Google Analytics 4 (GA4). Some of these — the UI, for example — are based on users’ experience. Others are … Continue reading Separating fact from fiction: How real are the problems with GA4?
Tag Archives: Fiction
Fact or Fiction? Marketing Executive Search Firm Highlights the Great Resignation
Bob Van Rossum November 22, 2021 Much has been written about “The Great Resignation”, so we’re going to pile on with some observations of our own. It’s been reported that nearly half of all full-time employees are either actively looking for or considering a new job search. As the leading chief marketing officer executive search … Continue reading Fact or Fiction? Marketing Executive Search Firm Highlights the Great Resignation
Fact or Fiction: The Battle for Truthiness in Social Media
Jonathan Crossfield August 28, 2020 In 2005, the American Dialect Society declared “truthiness” its word of the year – but not for its original, albeit archaic, usage of describing the habit of being truthful. Earlier that year, comedian and satirist Stephen Colbert gave truthiness a very modern and ironic spin when trying to come up … Continue reading Fact or Fiction: The Battle for Truthiness in Social Media
How To Use Elements of Fiction for a Better Blog
Al Gomez — November 1, 2016 — November 1, 2016 What’s your favorite part of a good story? Mine is always the plot. I love how my favorite authors take something ordinary, turn it around, and then present me with this new idea. Other people enjoy the characters and their growth throughout their ordeal. Meanwhile, … Continue reading How To Use Elements of Fiction for a Better Blog
Viewability: Facts vs. Fiction
by Mimoza Naumovska November 9, 2015 Follow @BonadzaNovember 9, 2015 The current display landscape deals with several issues. Among ad fraud and ad blocking, ad viewability now seems more relevant than ever. As key players are focused on finding solutions for the viewability issue, standards and guidelines were developed with the hope to solve at … Continue reading Viewability: Facts vs. Fiction
Fact or Fiction: Your Company’s Talent Acquisition Digital Reputation
Daniel JamesAugust 5, 2015 We all have reputations, whether or not we’re aware of it, but do you know that your company has a reputation too? In fact, there’s a chance that your organization has multiple reputations: a reputation for product and services, a reputation for customer service, and even a reputation for your hiring … Continue reading Fact or Fiction: Your Company’s Talent Acquisition Digital Reputation
Fact or Fiction: A Low Cost of Hire is Always Good
Daniel JamesJuly 17, 2015 We often hear the phrase “less is more” tossed around in a variety of everyday scenarios. No matter what the situation, the idea is simple: put in less of X, get more of Y. And who doesn’t love a steal of a bargain? If we find a home that’s under market, … Continue reading Fact or Fiction: A Low Cost of Hire is Always Good