Carolee Bennett — November 18, 2018 Follow @medialogic — November 18, 2018 As reported by ClickZ in October 2018, brands are increasing their ad spend on Instagram, which now boasts “a global community of one billion.” Financial brands are among those attracted to the image-centric social platform — and not just with ad dollars. Many … Continue reading How Financial Services Influencer Marketing Strives for Authenticity on Instagram
Tag Archives: Financial
5 High Performing Email Marketing Strategies for Financial Services
Jill Bastian — September 16, 2018 — September 16, 2018 It’s tough to create compelling and engaging emails if you’re a marketer in financial services. Getting copy approved by legal or compliance can be an adventure, and your audience may be intimidated or overwhelmed by your offers. Plus, 30% of Americans say they are stressed … Continue reading 5 High Performing Email Marketing Strategies for Financial Services
A Freelancer’s Guide to Smart Financial Planning for the Time In Between Gigs
Taral Patel — July 18, 2018 Follow @connect2taral — July 18, 2018 The freedom and flexibility of freelance work is becoming increasingly popular among the American workforce, especially with Millennials. The number of freelancers has tripled since 2014 and nearly half of recent college graduates are pursuing this non-traditional career path. While the ability to … Continue reading A Freelancer’s Guide to Smart Financial Planning for the Time In Between Gigs
SEO / Online Marketing Tactics for Financial Services Firms
Kent Campbell — July 12, 2018 Follow @reputationx — July 12, 2018 Online marketing and SEO for the financial services industry is often heavily regulated by entities like FINRA. The rules financial firms must live by make SEO and content marketing more challenging for the industry. But there are still ways to craft effective campaigns. … Continue reading SEO / Online Marketing Tactics for Financial Services Firms
Is Financial Uncertainty the New Normal?
Dan Hickey — June 29, 2018 — June 29, 2018 In many ways, our financial lives have become much less complicated. We can manage our bank accounts online and deposit checks from our smartphones. Those same smartphones can be used to buy a cup of coffee or pay our portion of the restaurant bill. But … Continue reading Is Financial Uncertainty the New Normal?
How Your Financial Mindset Impacts Your Business
Taylor Gordon — June 29, 2018 — June 29, 2018 stevepb / Pixabay If you’ve had many stops and starts in your business, or you’ve reached an income plateau, taking a hard look at your financial mindset could give you the extra push you need to level up. This year, I’m on track to almost … Continue reading How Your Financial Mindset Impacts Your Business
5 Ways to Help Your Business Stay Afloat During a Rough Financial Period
Franklin Manuel — March 28, 2018 — March 28, 2018 The scary (or exciting) thing about business is that things can change at any moment. All it takes is one little incident or unfortunate circumstance and your company’s entire situation and outlook can change, for better or worse. The question is, are you prepared to … Continue reading 5 Ways to Help Your Business Stay Afloat During a Rough Financial Period
For the Customer’s Sake, Financial Services Companies Need to Blow Up Their Data Silos
Corrie Mieszczak — March 20, 2018 — March 20, 2018 There are all kinds of reasons companies are changing their approach to data management—and the customer experience is as powerful as any. You may ask, “What does data management have to do with our customer relationships, let alone their perception of our brand?” Quite a … Continue reading For the Customer’s Sake, Financial Services Companies Need to Blow Up Their Data Silos
4 Financial Metrics To Look at During Tax Time
Amanda Abella — March 12, 2018 — March 12, 2018 stevepb / Pixabay Since we’re in the middle of tax season, it’s likely that you’re running numbers in your business. I know I am. Aside from the end of the year when I look at what to spend, this is usually the time I look … Continue reading 4 Financial Metrics To Look at During Tax Time
3 Financial Questions Every Entrepreneur Should Ask Themselves
Renzo Costarella — March 2, 2018 — March 2, 2018 qimono / Pixabay In startups, money is your lifeblood. That’s why it’s usually top of mind for every entrepreneur, and not for the reasons you’re probably thinking of. Instead they’re worrying about whether they’ll have enough cash for that next big marketing campaign. Or if … Continue reading 3 Financial Questions Every Entrepreneur Should Ask Themselves
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