Tag Archives: first

Starting a Digital Marketing Agency – First Steps to Take

Arsalan Sajid — January 26, 2020 “An intangible impulse of thought can be transmuted into its physical counterpart.” – Nepolean Hill. You might have read many blogs or books before landing on this article, but you’re still searching for a ‘simple reason’ to start your digital marketing agency. Guess what? You’re in the right place. … Continue reading Starting a Digital Marketing Agency – First Steps to Take

Which Comes First: CRO or Personalization?

Brooklin Nash — December 11, 2019 Follow @realBrookNash The goal of any eCommerce business is clear: as you draw your target audience to your website, you want to simultaneously convert them into customers. With billions of people online, Conversion Rate Optimization (CRO) is the new cornerstone of businesses operating online. “Your conversion rate is the … Continue reading Which Comes First: CRO or Personalization?

7 Strategies to Get Your First 100 Leads in 90 Days (or Less)

Kevin Payne — October 30, 2019 Follow @kevintpayne Lead generation continues to challenge marketers 65% of businesses consider generating traffic and leads as their biggest challenge. (Image Source: Venture Harbour) Between the introduction of the digital space and advancing technologies, one would think marketers all over the world would have no problem generating more leads … Continue reading 7 Strategies to Get Your First 100 Leads in 90 Days (or Less)

Social media ad spend to surpass print for first time

Social media will own 13% of global ad spend in 2019, according to a Zenith forecast. Amy Gesenhues on October 14, 2019 Zenith, a media agency owned by Publicis Media, predicts global social media ad spend will grow 20% this year, reaching $84 billion. According to Zenith’s data, social media advertising will account for 13% … Continue reading Social media ad spend to surpass print for first time

You Can’t Handle the Truth – Why Most Leaders Say They Want Their Businesses to Be Customer-Centric but Aren’t Willing to Take the First Step

Christopher Brown — October 11, 2019 Follow @marketculture Creating a new business that endures over a long time is hard. We all know the statistics; 80 % of companies fail within the first 2-3 years. What separates the businesses that sustain from those that wither away? Customer obsession. These companies have found a problem worth … Continue reading You Can’t Handle the Truth – Why Most Leaders Say They Want Their Businesses to Be Customer-Centric but Aren’t Willing to Take the First Step

5 Strategies to Rank Your Website on the First Page of Google

Christian Carere — October 2, 2019 Follow @DigitalDucats Ever wondered how to get your website to the top of the search results? Well, the wait is over. The following strategies will get your website to a first-page position with the rewards of flowing traffic and new clients to your site. janjf93 / Pixabay Make the … Continue reading 5 Strategies to Rank Your Website on the First Page of Google

3 Easy Steps to Your First Email Drip Campaign (That Sells on Autopilot)

VerticalResponse — October 3, 2019 Follow @VR4SmallBiz Email drip campaigns are good for small business. In fact, automated email series get 80 percent higher open rates and triple the clickthroughs of single emails, and they generate 80 percent more sales at 33 percent less cost. Despite such convincing statistics, many small businesses do not engage … Continue reading 3 Easy Steps to Your First Email Drip Campaign (That Sells on Autopilot)

Scrum First Principles — How to Elon Musk the Scrum Guide

Stefan Wolpers — August 12, 2019 Follow @StefanW — August 12, 2019 TL; DR: Scrum First Principles Popularized by Elon Musk, utilizing first principles thinking to solve problems in an innovative, creative, and less biased way has proven popular in the tech community. Given that its sibling empiricism is an integral part of Scrum as … Continue reading Scrum First Principles — How to Elon Musk the Scrum Guide