by Victoria Vessella November 30, 2015November 30, 2015 “In character, in manner, in style, in all things, the supreme excellence is simplicity.” -Henry Wadsworth Longfellow Successful businesses grow over time. Too often, however, as businesses grow, they take on additional complexities. Such complexities may detract focus from a company’s primary mission and purpose. A healthier … Continue reading Simplicity In Business: To Be Simple Is To Be Focused
William YatesNovember 5, 2015 There is little doubt that video marketing is grown up, and still growing in the business to business (B2B) sector, with the use of video content marketing increasing by 8% to 58% in 20141. And during this period marketers have reported that video now delivers 70% more conversions than any other … Continue reading B2B Video Content Marketing: Stay Focused To Succeed
Lori SoardSeptember 15, 2015 You’ve probably heard the latest studies that multitasking may not be as productive as people once thought it was. According to an article on Entrepreneur, our brains hone in on distractions. The brain grabs our attention because the distraction signals change and change can signal danger. David Rock, the co-founder of … Continue reading Train Your Brain to Stay Focused on Blogging Tasks
Tracey WallaceJuly 23, 2015 Business-related emails account for more than 108 billion emails sent and received per day. By 2018, that number is expected to reach nearly 140 billion business-related emails sent and received per day. With those numbers in mind, its easy to see why there are a flurry of articles decrying the impossibility … Continue reading Want To Partner With Small Businesses? Owners Say Send Focused Emails – Don’t Call
Abbas RajaniJuly 9, 2015 What is the value of a website that looks amazing but at the end of the day it does not attract, convince, convert and delight the end user? The answer is probably nothing! The internet is getting crowded and websites are no more a company display profile; they are actually the … Continue reading Conversion Focused Web Design – What Designers Should Know
Stacey RudolphJune 30, 2015 When creating landing page content, there are some simple elements that will help you drive more conversions. While not universal truths that never change, these elements are prevalent in high converting pages, and common enough to see patterns to help you drive your own successes. 1. The Killer Headline. It … Continue reading How to Create Conversion Focused Content for Landing Pages
Lauren RileyMay 8, 2015 In an industry like digital, it’s quite common for employees to work partly or fully from home thanks to most of the work being conducted online and easy access to cloud storage, emails etc. While this is seen as a massive positive from an employee’s point of view – no commute, … Continue reading How To Stay Focused When Working Remotely
Personal Branding BlogMay 2, 2015 Every day you are sitting at your cubicle from 9am to 5pm and do you feel that you cannot get enough work done? Don’t worry! You are not alone. Many people complain that they are not productive enough during their workday. As a result, they work overtime in order to … Continue reading How to Stay Focused at Work
Dave BrockJanuary 30, 2015 I spend a good amount of time calling on the customers and prospects of my clients. Recently, I was doing some win reviews. We were very interested in learning more about why these customers bought from my client. The key competitor was much larger and the dominant force in the industry. … Continue reading The Product Focused Company
By Rachel Clapp Miller, Published October 17, 2014 If your sales organization spent more time selling, how would that affect your sales revenue numbers? Often, salespeople and front-line managers get bogged down in forecasts, reviews, hiring and recruiting. In fact McKinsey Global reports that salespeople spend less than half their day selling. (This infographic provides … Continue reading Sales Challenges: Four Ways To Keep Your Sales Team Focused On Selling
