Mona Hellenkemper — August 3, 2017 — August 3, 2017 If it’s true that celebrity Selena Gomez earns 550,000 Dollars per Instagram post and beauty influencer Huda Kattan demands 18,000, influencer marketing must be a costly business for companies, wouldn’t it? Even though different factors impact the pricing of influencers, we are asked “How much … Continue reading Negotiating The Best Deals With Influencers – The Ultimate Influencer Pricing Formula!
Will Larkin — January 25, 2017 — January 25, 2017 We’re trending away from outreach that can only be described as “robo-spam.” Sales reps are getting real with their prospects again and bringing some respect back to the craft of building pipeline. Quality over quantity is here to stay, but sales reps still face a … Continue reading A Winning Formula for a Healthy Pipeline
Brian Horvath — January 6, 2017 Follow @BrianHorvathINC— January 6, 2017 When starting off in online marketing, you may feel a little bit under water. From content writing to media outreach, everything seems like a challenge. One of the most difficult things you can be involved in as an online marketing is creating a sales … Continue reading The 5 Point Copy Formula for High Converting Sales Pages
by Ryan Kh June 17, 2016 Follow @ryankhgbJune 17, 2016 There are a lot of factors that motivate people to visit a page, but in most cases it really comes down to having an awesome headline. After all, the title and a snippet is often the only thing they have to base their decision on … Continue reading 4-Step Formula for Creating an Attention-Grabbing Headline
by Colleen Francis June 14, 2016June 14, 2016 Everybody has sales goals. . . Some are set by our companies and some we set ourselves. For many sales reps, it wouldn’t be January without either a new sales quota or a new personal objective for the year ahead. If I had to guess, I’d be … Continue reading Avoid Failure with This Formula for Setting Successful Sales Goals
by Kevin Ho June 13, 2016June 13, 2016 I have a confession to make. I used to run random A/B tests simply for the sake of running another test. I’d read articles like 50 A/B Split Testing Ideas, jot down my favorite ones, and then come into work the next day ready to add a … Continue reading The 3 Step Formula for Creating an A/B Testing Hypothesis
by Daniel Stewart April 30, 2016 Follow @stewartleaderApril 30, 2016 “If you want to go fast, go alone. If you want to go far, go together.”– African Proverb Today, roughly 70% of businesses change efforts aren’t successful. This means that 70% of the well intentioned efforts to transform businesses, improve customer experience and redesign operations … Continue reading Smart Leaders Follow This Formula for Change
by Personal Branding Blog April 28, 2016April 28, 2016 Great content is just one way a personal brand can become established as an industry leader. Another effective method are online webinars where your audience can get to know you better, which increases your chances of a sale. In order to attract new leads for your … Continue reading The Three Step Webinar Formula For Personal Brands
by Matt Baglia February 13, 2016 Follow @slicktextFebruary 13, 2016 So you want to start a business, but wonder if you really have what it takes? Unfortunately, this is where tons of potential entrepreneurs come to a screeching halt. They become overwhelmed by the everyday responsibilities of business management, and don’t see the potential in … Continue reading A Formula for Startup Success: 9 Values That Fuel the Top Founders [Infographic]
In part 2 of his two-part series on simplifying your SEO efforts to achieve results, columnist Daniel Faggella shows how you can turn visitors into leads — and leads into sales. Daniel Faggella on February 1, 2016 In part 1 of this series, we talked about the origins of good marketing, how SEO fits … Continue reading No-Hype SEO: A Realistic Formula For Making SEO Work For Your Business, Part 2
