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October 10, 2024 The 5 foundations of leadership, according to a psychologist Cameron Nott, a psychologist and chief international markets officer at the Myers-Briggs Co., breaks down the pillars of leadership. BY Cameron Nott In a world that is increasingly uncertain and complex, characterized by rapid technological advancements and shifting economic and political forces, a leader’s … Continue reading The 5 foundations of leadership, according to a psychologist
Build Strong Financial Foundations to Guarantee No Future Debt Problems Due / 05 May 2022 I’m not going to mince words about this. When it comes to finances, a lot of people are struggling. According to a survey by NPR, the Robert Wood Johnson Foundation and the Harvard T.H. Chan School of Public Health, … Continue reading Build Strong Financial Foundations to Guarantee No Future Debt Problems
Jimmy Rodela July 28, 2021 Startups with rock-solid foundations remain unshakeable, enduring, and come out bigger and stronger every time it encounters challenges. Considering how 21.5% of startups fail in the first year, no one can downplay the importance of setting the right foundations — it’s an absolute must. If you’ve just started your business … Continue reading Crucial Foundations of Building a Rock-Solid Startup
Now is the time to start rethinking what’s next for website analytics. Alex Vale on February 11, 2020 I work for a B2B SaaS product and one of my tasks is to produce a monthly analytics report that breaks down our lead conversion rates. I track the conversion rate of website lands > demo requests … Continue reading Soapbox: Are ad blockers breaking the foundations of digital marketing?
Johannes Geske — November 21, 2019 Scrum.org?offers different courses to provide you the best learning experience based on your focus of Scrum. The variety of courses makes choosing the best course difficult sometimes. This blog post aims at helping you choose the best course for you. We will look at the differences between the Professional … Continue reading What’s the Right Scrum Training for Me? Professional Scrum Foundations (PSF) or Professional Scrum Master (PSM)?
Dave Brock — May 30, 2019 Follow @davidabrock — May 30, 2019 This is the second article in my series on Sensemaking. For links to all the other articles, go to: Sensemaking, The Big Issue Facing Both Our Customers And Us. It’s impossible to begin to think about sensemaking unless we have a foundation. That … Continue reading Sensemaking, The Foundations
Angela Hausman, PhD — May 21, 2018 Follow @MarketingLetter — May 21, 2018 Big businesses, with notable exceptions like Intel, have become risk-averse when it comes to new product development. Instead of funneling profits into future products, they seem happy to milk existing products, offering anemic improvements rather than radical new products. Where are the … Continue reading New Product Development: Foundations in Business and Design
By Jordan Bucknell May 1st, 2018 The key to any successful ad strategy is successful targeting. It’s simple, if you don’t target the people that matter you won’t be getting conversions. Of course, you also want to make the most out of your ad spend. Remarketing through Facebook Custom Audiences provides you with a means to … Continue reading Facebook Custom Audiences: How To Create The Foundations Of Your Remarketing Strategy
How do you build a solid martech stack? Columnist Travis Wright discusses the three components that you can’t ignore when it comes to a strong foundation. Travis Wright on September 10, 2015 Just as you can’t build a solid, long-lasting edifice on a foundation of mucky soil, the foundation of the marketing technology stack is critical to its … Continue reading Why CRM, Marketing Automation and Tag Management Are Foundations Of The Marketing Technology Stack
