Tag Archives: Friday

5 Black Friday trends marketers can act on this holiday season

42% of consumers begin holiday shopping on Black Friday or later, one study found. Here’s what marketers can do to capitalize. Chris Wood on November 15, 2023 Holiday shopping will soon begin — officially — the Friday after Thanksgiving, a.k.a. Black Friday. And despite fears of economic slowdowns and lingering inflation, the holiday season is … Continue reading 5 Black Friday trends marketers can act on this holiday season →

These early Black Friday tech deals are available now

Black Friday

By Chris Morris November 15, 2023 Black Friday 2023 is a unique shopping experience. What used to be a one-day sales extravaganza has morphed into a nearly monthlong event, where the first “Black Friday” sales started on Nov. 3. That retail sales creep might annoy traditionalists, but it’s a good opportunity for bargain-hunters or … Continue reading These early Black Friday tech deals are available now →

4 tips to prepare for Black Friday and Cyber Monday by Digital Drew SEM

Cyber Monday

Ace your holiday promotions with this step-by-step guide. Digital Drew SEM on September 7, 2023 Did you know? In 2022, Black Friday online sales totaled over $ 9.12 billion, and Cyber Monday sales totaled over $ 11.3 billion. Black Friday and Cyber Monday are two of the biggest shopping days of the year in the … Continue reading 4 tips to prepare for Black Friday and Cyber Monday by Digital Drew SEM →

Black Friday Sales Were Flat, Sunday Is The New Friday, Study Says

Black Friday

Black Friday Sales Were Flat, Sunday Is The New Friday, Study Says by Ray Schultz , December 6, 2022 Ecommerce brands sent 50% more emails during Black Friday weekend YoY — at least those working with ActiveCampaign. However, Black Friday sales grew by only 3%, while completed order revenue decreased by 7% and revenue per … Continue reading Black Friday Sales Were Flat, Sunday Is The New Friday, Study Says →

Black Friday sales soar, Cyber Monday could smash records as shoppers shake off recession fears

Black Friday

By Sam Becker November 29, 2022 Update Tuesday, 9:50 a.m. ET: Cyber Monday smashed records this year, with consumers spending a total of $11.3 billion for the biggest online shopping day of all time, representing a 5.8% growth from last year. In the peak hour of 11 p.m. to 12 a.m. ET, consumers spent … Continue reading Black Friday sales soar, Cyber Monday could smash records as shoppers shake off recession fears →

Amazon Ads Reporting Outage Throws Off Calculations For Black Friday Campaign Spend

Amazon Advertisement

Amazon Ads Reporting Outage Throws Off Calculations For Black Friday Campaign Spend by Laurie Sullivan , Staff Writer @lauriesullivan, November 30, 2022 A glitch in Amazon’s ad tools system on Black Friday caused advertisers to potentially overspend up to hundreds of thousands of dollars during the hottest holiday weekend of the year, while others underspent, causing them … Continue reading Amazon Ads Reporting Outage Throws Off Calculations For Black Friday Campaign Spend →

Webfare: Online Traffic Leaped On Black Friday, And Sales Rose

Online Traffic

Webfare: Online Traffic Leapt On Black Friday, Orders Up 5% by Ray Schultz , Columnist, November 28, 2022 Consumers rushed online to do their holiday shopping on Black Friday. Site traffic was up 11% YoY, and 124% from a typical day in 2022, according to the Retail Marketing Insights Report, a study by Bluecore. The … Continue reading Webfare: Online Traffic Leaped On Black Friday, And Sales Rose →

Tile discounts a bunch of Bluetooth trackers in time for Black Friday

Black Friday

The best gifts for grads under $50Give them something useful without breaking the bank. Valentina Palladino|@valentinalucia Gifting can be difficult at any time, but it’s been particularly hard over the past couple of years. You may still be working with a tight budget, but you also want to give that grad in your life … Continue reading Tile discounts a bunch of Bluetooth trackers in time for Black Friday →

November online spending up only 0.1% heading into Black Friday

Black Friday

Inflation is high and unemployment is low. So no one is really sure what consumers will do during the holiday shopping season. Constantine von Hoffman on November 23, 2022 Online shoppers spent $ 64.59 billion for the first three weeks in November — a 0.1% increase from the same period last year, according to Adobe … Continue reading November online spending up only 0.1% heading into Black Friday →

The Elgato Stream Deck MK.2 is cheaper than ever ahead of Black Friday

Black Friday

The best Valentine’s Day gifts for gamersSkip the flowers and get them some gear they’ll actually use. K. Naudus @krisnaudus 8BitDo Pro 2 Xbox Elite Wireless Controller Series 2 Scuf Instinct Pro SteelSeries Arctis 1 Razer Kraken Kitty Logitech Litra Glow Logitech StreamCam Elgato Stream Deck Mini Animal Crossing Winter Collector’s Box Danielle Nicole … Continue reading The Elgato Stream Deck MK.2 is cheaper than ever ahead of Black Friday →