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By Art Markman February 20, 2022 It’s an obvious claim, but it’s worth stating: Organizations benefit from all kinds of diversity. A workforce that has people of different backgrounds with different experiences and types of training can better encourage conversations that bring to light hidden assumptions, leading to novel solutions to difficult problems. … Continue reading Diversity is critical, but orgs can’t reap the full benefits without this
Tom-Chris Emewulu October 7, 2021 Here are some numbers that might be of interest: The subscription economy has seen an uptick of nearly 6x (over 435%) over the last 9 years, according to Zuora. 78% of international adults currently opt into subscription billing as compared to 71% in 2018. And 75% believe that in the … Continue reading The Subscription Economy Is Booming Right Now. But Are You Reaping the Full Benefits?
Susie Marino August 2, 2021 It feels like just (August 06, 2021) we were discussing issues like how to dispute Google Ad disapprovals or the new restrictions for Housing, Employment, and Credit policies. And on July 20, 2021, we learned that come September, there’s going to be yet another twist in the plot of advertiser … Continue reading Google’s NEW 3-Strikes Ad Policy: The Full Scoop + 5 Tips to Prepare
Anthony Mersino April 19, 2021 I recently posted a question on LinkedIn about how to staff the Scrum Master role in a small organization with few people. I was pleasantly surprised by the level of engagement and the great perspectives shared by many people. And the reality is that I hadn’t thought deeply about the … Continue reading Do You Need a Full Time Scrum Master for Scrum?
Nicole Blanckenberg — June 5, 2020 When it comes to Pinterest ads for eCommerce, the number one thing you should be considering is how Pinterest fits into your entire marketing and DIY SEO strategy. Pinterest has a lot of potential for online store owners: from boosting organic marketing efforts and SEO, to taking your store … Continue reading Pinterest Ads for eCommerce [Full Guide]
Nicole Blanckenberg — May 4, 2020 Settle in eCommerce heroes, we have some expert eCommerce Instagram marketing tips just for you! With over a billion users with a 1.4 billion engagement rate on Instagram ads, Instagram is a powerful way to send more targeted traffic to your store and increase your conversion rates. In fact, … Continue reading 12 Expert Instagram Marketing Tips for eCommerce [Full Guide]
Laura Krajewski — March 15, 2020 Stop me if you’ve heard this story before: You start your job as a new customer service agent at your company. You go through training, get coached to use the company software, and learn to de-escalate situations with angry customers. You learn the products, services, and you know how … Continue reading The Anatomy of a Successful Call Center: A How-To Guide for Managing a Call Center Team Full of Stellar Agents
Brian Wallace — October 30, 2019 Follow @nowsourcing There’s never been a more perfect time than now to sell your knowledge online to earn an extra buck. Interestingly enough, the global e-learning market is expected to reach $ 400 billion by 2026, so using the technology you already know is a sure-fire way to secure … Continue reading Tech Entrepreneur: From Side Hustle to Full Time Job [Infographic]
From the expanding and complicated regulatory landscape to OTT and streaming’s effect on broadcast advertising, this year’s Cannes ushered in a renewed sense of urgency and purpose. Dallas Lawrence on June 27, 2019 The biggest global gathering of advertising industry professionals wrapped up this past weekend as the major players that drive the half trillion … Continue reading The glass was half full at Cannes this year: 3 trends on everyone’s lips
Jim Anthony — May 13, 2019 Follow @JimSoMark — May 13, 2019 So-Mark Development uses digital marketing to help startups, emerging growth companies, and venture funds find investors and raise capital. We have several tools and strategies we use to execute our campaigns. One of the big topics in digital marketing these days is how … Continue reading Maximize the Full Power of Your Marketing Tools
