Brittany Berger — February 26, 2020 Let’s talk about content marketing and Cher. Yes, Cher. Because love her or hate her (I love her. I love her so much.), Cher is brilliant at content strategy and repurposing content, and we need to talk about it. So today we’re covering the main content repurposing strategy Cher … Continue reading How to Repurpose Content for Email with a Greatest Hits Funnel
The key to finding success with these type of campaigns is knowing when to leverage them. Amy Bishop on February 10, 2020 at 1:36 pm Most marketers view the funnel as including the following stages: Awareness, Consideration, Preference, Purchase and Post-purchase (client retention, upsell and advocacy). Paid search is often thought of as being really … Continue reading Paid search marketers can find success with top of funnel campaigns
Steven Imke — January 16, 2020 Facebook can get your brand in front of people so you can share your story and value proposition. For most businesses, there is a basic four-part Facebook Marketing Sales Funnel. Basic Facebook Marketing Sales Funnel 1, Brand Awareness This is where you post engaging and shareable content, such as … Continue reading How to Master the Powerful Facebook Marketing Sales Funnel
Elizabeth Williams — January 12, 2020 I don’t like mystery novels. It doesn’t matter how clever the plot or elegant the writing, by the third chapter, I just don’t care who did it and it’s pissing me off that I have to wait 250 pages to find out. Even if you do like a nice … Continue reading Recruitment Marketing Essentials #5: Automate Your Funnel
Shane Barker — September 26, 2019 Follow @shane_barker geralt / Pixabay Facebook ads are no longer set-it-and-forget-it way to attract leads. Facebook is now a crowded space where you need to pay thousands of dollars to get your brand noticed. If you want to thrive and beat your competitors, you need to develop an excellent … Continue reading How to Build a Rich Facebook Sales Funnel
Stuck In The Funnel: Email Works Best Only In the Middle by Ray Schultz , Columnist, July 31, 2019 Moving leads through the funnel is no easy thing. Most firms have little grasp of funnel ROI, GetResponse reports. Email is the most widely used channel at all stages of the sales funnel. But it is … Continue reading Stuck In The Funnel: Email Works Best Only In the Middle
Michael Ugino — June 11, 2019 — June 11, 2019 Have you been in a situation where you’re scoring lots of new leads and growing your email list like crazy? It’s an amazing feeling, but were you shocked when these leads didn’t turn into more sales — especially after you sent all of those promotional … Continue reading How to Set up an Email Sequence to Move Customers Through Your Sales Funnel
Kat Pichardo — June 5, 2019 — June 5, 2019 Instagram Ads are one of the most valuable PPC options available to advertisers. There’s no question about it. With around 30% of users purchasing something they’ve first discovered on Instagram and the massive reach potential of Instagram Ads, this adds up. Video ads are likely … Continue reading How to Create an Instagram Video Ad Funnel That Actually Works
To optimize for conversions, create reports based on segments, optimize landing pages and don’t assume visitors will follow a predetermined route. Luca Tagliaferro on May 21, 2019 Marketing funnels can help to convert your visitors into customers. However, this hardly ever happens. I have seen so many projects where the company didn’t take into account … Continue reading Reimagining the marketing funnel for the disrupted customer experience
Chris Christoff — April 23, 2019 Follow @chriscct7 — April 23, 2019 Business owners around the world have flocked to social media to increase conversions and build great customer experiences. When you look at the statistics, it’s not hard to figure out why. On Facebook alone, 78 percent of adults with Facebook accounts living in … Continue reading How to Drive Your Sales Funnel with Social Media Marketing
