October 23, 2024 The mindset change business leaders need to create a climate-resilient future The head of World Economic Forum LLC, USA says business leaders need an urgent shift in mindset—from reactive to proactive—to contend with the rising risks. BY Matthew Blake As large parts of the world experience another year of record-breaking temperatures and extreme … Continue reading The mindset change business leaders need to create a climate-resilient future
Key trends, lessons and strategies to help you navigate the exciting future of AI-powered content creation and stay ahead of the curve. Lisa Peyton on September 6, 2024 We’ve come to the end of my series, “Decoding generative AI: A marketer’s guide to text-based and visual AI content.” Because this series focused on generative … Continue reading The AI-powered marketer’s roadmap to the future of content
August 15, 2024 Five Trends Shaping the Future of Our Senses The rapid advancement of technology with a wave of startups and researchers are transforming how we experience and augment our senses BY Chandra Johnson Greene for VSP VISION The Internet of Senses, encompassing technologies designed to enhance and digitize sensory experiences, is projected to grow … Continue reading Five Trends Shaping the Future of Our Senses
July 10, 2024 Maybe the future of TV isn’t something for everyone MeTV Toons shows old cartoons, and only old cartoons—and succeeds better at its appointed task than streaming services with budgets in the billions. BY Harry McCracken Last November, Warner Bros. Discovery’s Max streaming service announced that it was firing Bugs Bunny, Daffy Duck, and … Continue reading Maybe the future of TV isn’t something for everyone
Google, Meta, Microsoft Modality Features Show Different Future For Advertising by Laurie Sullivan , Staff Writer @lauriesullivan, July 2, 2024 Google plans to introduce a set of new machine learning (ML) features under the Google AI brand. One for the latest Pixel phone is expected next month and would offer a feature similar to Microsoft’s Recall. … Continue reading Google, Meta, Microsoft Modality Features Show Different Future For Advertising
Unpack the benefits and challenges of HubSpot’s LinkedIn integration, from sales efficiency boosts to new marketing hurdles for SMBs. Ali Schwanke on June 21, 2024 HubSpot’s LinkedIn integration boosts sales efficiency with real-time data sync but presents new challenges for SMBs in marketing and consolidation. Salesforce has had a tight integration with Sales Navigator … Continue reading What HubSpot’s LinkedIn integration means for the future of sales and marketing
The theme of this year’s Gartner Marketing Symposium is that it’s no longer enough to seek to adapt to disruption. Marketing must direct it. Kim Davis on June 3, 2024 “We have reached the retrofitting limit.” That was the message of Kristina LaRocca-Cerrone, Gartner senior director, in the first keynote at this year’s Marketing … Continue reading Marketing’s future is directing disruption
Here’s how fine-tuned AI models can revolutionize marketing workflows by providing focused intelligence tailored to your requirements. Chris Robson on May 31, 2024 For many people, ChatGPT is synonymous with generative AI. It was certainly the platform that captured the world’s attention. Even today, many people haven’t ventured further than the comfortable chat-based interface … Continue reading Why local, fine-tuned models are the near future of the AI workflow
May 19, 2024 What’s the future of the 32-hour and 4-day workweek? How companies are rejiggering the workweek to offer 4-day and 32-hour options. BY Lydia Dishman Welcome to Work Smarter, Fast Company‘s newsletter on career, leadership, and productivity advice. You can sign up to receive this newsletter every week here. There has been a lot of buzz in … Continue reading What’s the future of the 32-hour and 4-day workweek?
May 15, 2024 The future of email marketing lies in AI Intuit Mailchimp CMO Michelle Taite explains why email marketing matters—and how to do it better than the competition BY FastCo Works Getting the right message to the right client at the right time is the holy grail for any marketing leader. But these days, a … Continue reading The future of email marketing lies in AI
