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The mobile gaming ad industry has seen only modest growth in recent years, but new strategies gaining popularity among advertisers. Chris Wood on September 3, 2024 Mobile gaming ads are becoming more playable, and mobile campaigns longer and possibly more sophisticated. These are the key takeaways from a recent mobile gaming ad industry survey … Continue reading Playable ads and longer campaigns gain traction in mobile gaming
Explore how optimizing your blog posting schedule can lead to better SEO and audience engagement. Michael Brenner on August 10, 2023 The importance of a well-structured blog posting schedule cannot be underestimated. When done right, it can enhance audience engagement and maximize the impact of your content. Find out how to optimize your posting schedule … Continue reading How to optimize your blog’s posting schedule to gain traction
For Teens, TikTok, Lululemon Slip While Make-up, UGG Gain by Sarah Mahoney @mahoney_sarah, April 5, 2023 When it comes to teen spending, some things haven’t changed much. Boys’ highest priority continues to be food, while for girls, it is clothing. But the latest Piper Sandler spending survey reveals plenty of brand shifts in the past … Continue reading For Teens, TikTok, Lululemon Slip While Make-up, UGG Gain
Inbox Insight Used Bombora To Gain Long-Term Data Insights Into Behavioral Changes by Laurie Sullivan , Staff Writer @lauriesullivan, October 12, 2022 Inbox Insight, a business-to-business (B2B) demand-generation specialist, worked with Bombora to leverage more intent data to support clients into its model. This means overlaying intent data to ensure predictive targeting. The removal of cookies … Continue reading Inbox Insight Used Bombora To Gain Long-Term Data, Reveal Behavioral Changes
Google Multisearch To Gain Near Me, Scene Exploration Support by Laurie Sullivan @lauriesullivan, May 11, 2022 Google announced Wednesday at its annual I/O 2022 conference plans to expand its search by image and text tools — which work together — to find local businesses in Google Maps and Google Search. The idea is to view … Continue reading Google Multisearch To Gain Near Me, Scene Exploration Support
Just A Third Of Marketers Gain Insights Fast Enough To Make Decisions by Laurie Sullivan @lauriesullivan, April 20, 2022 Despite the reach and the need for more data, only 33% of marketers strongly agree they gain insights fast enough for impactful decision-making, and just 51% currently have employees who are dedicated to analytics, while about … Continue reading Just A Third Of Marketers Gain Insights Fast Enough To Make Decisions
Brands can just play the compliance game. Or they can turn customer trust into a powerful asset. William Terdoslavich on November 24, 2021 The rules of the game are changing. Digital marketers must comply with laws protecting consumer data, regardless of whether those rules originate in Europe (GDPR) or California (CCPA). A brand can just … Continue reading Build trust, gain sales
How marketers can gain more insights from their lead lifecycles using status tracking. Corey Patterson on November 24, 2021 at 12:36 pm Gone are the days where traditional marketing fought on an even playing field with digital. The acceleration of technological growth, spurred on by the pandemic, has transformed campaigns and the ways brands generate … Continue reading 3 ways to gain more visibility into your lead lifecycle
Dariya Lopukhina October 30, 2021 picjumbo_com / Pixabay Maintaining growth is important at every stage, but particularly when entrepreneurs are first branching into their new venture. We look at 9 methods you can act on to encourage growth in your business. 1. Identify Market Need It seems simple, but too often entrepreneurs become bogged down … Continue reading 9 Practical Growth Hacks for Entrepreneurs Seeking to Gain Traction
Gabriel Smith October 28, 2021 Industries may be different in many ways, but the expectations of customers are the same. Customers want a seamless and easy digital experience with great service levels and delivery. In the realm of pricing, the same rules apply. Habitat_de_lill / Pixabay In my field of expertise, pricing and quote to … Continue reading 2 Ways to Gain the Competitive Edge by Always Meeting Customer Expectations
