Tag Archives: Gains

Marketers’ Ability To Use Data Gains Sophistication

by Jack Loechner, Staff Writer @mp_research, September 8, 2016 According to survey data compiled from the DMA/Winterberry Group Quarterly Business Review, U.S. marketers reported record levels of confidence in the practice of data-driven marketing (DDM) and its prospects for growth following the second quarter of 2016, even as they signaled that the revenues generated by … Continue reading Marketers’ Ability To Use Data Gains Sophistication

Swarm 2.0 Gains Direct Messaging To Help Pollinate A More Social Experience

A new private messaging feature may help Swarm grow from a check-in/gaming app to a full fledged leader in the local social space. Greg Finn on March 13, 2015 Since Foursquare decided to spin off check-ins to the Swarm app the app hasn’t had much innovation. Til now. The new Swarm version 2.0 now features … Continue reading Swarm 2.0 Gains Direct Messaging To Help Pollinate A More Social Experience