Influencers are steroids, sometimes they inject a quick burst of needed energy and sometimes they do nothing but cause cancer. Nick Shackelford on November 19, 2019 For the general public, the term “influencers” usually brings up one of two images: A YouTube star who promotes products on Instagram they get for free The [expletive] who … Continue reading Are ‘influencers’ scam artists or gatekeepers?
Tag Archives: Gatekeepers
Robots are the gatekeepers to your customers
Effective digital marketing means not just appealing to users, but working with software and algorithms as well. Columnist Justin Dunham explains how you can use this new reality to your advantage. Justin Dunham on February 1, 2017 I have bad news for anyone trying to market to me. There’s a high probability I don’t … Continue reading Robots are the gatekeepers to your customers
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