Tag Archives: giving

What Happens When Consumers Stop Giving Up Data Willingly?

Data Management

What Happens When Consumers Stop Giving Up Data Willingly? by Laurie Sullivan , Staff Writer @lauriesullivan, March 30, 2018 Recent news about how companies like Google and Facebook harvest personal data or allow other companies to gain users’ personal data have raised concern among marketers. In the past week I have spoken with a handful of … Continue reading What Happens When Consumers Stop Giving Up Data Willingly? →

5 Reasons Your Workplace Giving Program’s Participation Rate is So LOW

Customer Engagement

Liz Bardetti — February 28, 2018 — February 28, 2018 The workforce today values corporate philanthropy and opportunities for volunteering. In fact, according to IO Sustainability, workers are willing to take a pay cut of up to 5% just to work for a company with strong CR policies. So, why is it that workplace giving … Continue reading 5 Reasons Your Workplace Giving Program’s Participation Rate is So LOW →

4 Lessons on Content Marketing – The Hard Path that Keeps on Giving!

Content Marketing

By Srinivas Krishnaswamy January 19th, 2018 It’s been over two years and since I started my bootstrapped venture. With very little money to spend and no major investment backing, I was looking at ways to spread the word about my product and couldn’t afford to spend money on social media platforms. That’s not all. With no … Continue reading 4 Lessons on Content Marketing – The Hard Path that Keeps on Giving! →

If A “Fool With A Tool Is Still A Fool,” Why Do We Keep Giving Them Tools?

Productivity

Dave Brock — December 27, 2017 Follow @davidabrock — December 27, 2017 A colleague specializing in sales and marketing automation tools is fond of saying, “A fool with a tool is still a fool.” My variation of this is that often tools enable us to “Create crap at the speed of light.” Tools have a … Continue reading If A “Fool With A Tool Is Still A Fool,” Why Do We Keep Giving Them Tools? →

Boost Charitable Giving at Your Business in 5 Simple Steps

Charity Management

Adam Weinger — September 28, 2017 Follow @2xdonations — September 28, 2017 Employees engaging in charitable giving score a win for everyone involved — the charitable cause gets donations, the employee donor gets satisfaction, and your business gets boosted morale and positive attention. There are plenty of reasons to encourage charitable giving, but what’s the … Continue reading Boost Charitable Giving at Your Business in 5 Simple Steps →

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