Tag Archives: going

Going for Gold: Five Traits of Successful SaaS Businesses

SaaS

Cres Ferell — January 20, 2018 Follow @cresferrell — January 20, 2018 If you’re running a SaaS company, keep these five things in mind as you work to grow your business. I recently read an article by Tomasz Tunguz, a venture capitalist at Redpoint. Tunguz does a great job explaining the SaaS/Excel phenomenon. Essentially, Excel … Continue reading Going for Gold: Five Traits of Successful SaaS Businesses →

The AdWords 2x budget change: How’s it going?

Advertisement Industry

Search marketers weigh in on their experiences since the change took effect in October. Ginny Marvin on January 8, 2018 When Google announced that campaign daily budgets could spend up to double their setting, some shrugged and others thought it could cause real problems. A few weeks ago, I asked people on Twitter if … Continue reading The AdWords 2x budget change: How’s it going? →

Going for Gold with a Responsive Theme

Web Design Guidelines

Obinna Morton — December 29, 2017 Follow @turnsofphrase_ — December 29, 2017 You’re doing well. Your company is swimming, metaphorically speaking, like an Olympian, a gold medaling Olympian, and you know your company is performing well because your product or services helped this particular client get more business. “Wow, thanks,” you respond emphatically. “Just one … Continue reading Going for Gold with a Responsive Theme →

Office Automation: How It’s Going to Shape Up the Future of Business Enterprises

Business Transformation

Bhavna Singh — October 6, 2017 — October 6, 2017 Improving the business environment has always been a challenging task for organizations. Right from SMBs to large corporates, business organizations always aim at ensuring a substantial business environment for employees so that they can maintain the best possible productivity. Over the past few years, the … Continue reading Office Automation: How It’s Going to Shape Up the Future of Business Enterprises →

Retailers: The high cost of holiday packages going undelivered

Holiday Season

When packages go missing, both your reputation and bottom line suffer. Contributor Tom Mucklow explains what you can do to avoid delivery snafus and prepare for the holiday rush. Tom Mucklow on August 24, 2017 Did you hear the story about the dog biscuits that spent a month and nearly 2,500 miles bouncing around … Continue reading Retailers: The high cost of holiday packages going undelivered →

Are Your Cold Emails Going Unread? Your Subject Lines Are Probably to Blame

Email Marketing Mistakes

Heather R. Morgan — July 28, 2017 Follow @HeatherReyhan — July 28, 2017 punttim / Pixabay It’s a common scenario: you spend a couple hours constructing a cold email, making sure to include some persuasive details and a call to action that’s practically irresistible. But days go by and you’re finally forced to conclude that … Continue reading Are Your Cold Emails Going Unread? Your Subject Lines Are Probably to Blame →

How To Go Freelance Without Going Broke

Freelancing

Samantha Martin — July 5, 2017 Follow @Socially_Sam — July 5, 2017 By 2020 it is predicted that in the US 40% of the workforce will be self-employed or freelance. More and more people are finding ways to earn a living without leaving their homes and without the constraints and normality of being employed by … Continue reading How To Go Freelance Without Going Broke →

Digital Marketing Channels — Whole Lotta Mediocre Going On

Digital Marketing

Andrew Schulkind — June 14, 2017 — June 14, 2017 FirmBee / Pixabay We’ve seen data recently–reach out and I’ll share it–that showed a lot of “meh” from marketers who were asked what digital channels worked well for them. On one level, we could take this data to mean that all digital marketing is mediocre. … Continue reading Digital Marketing Channels — Whole Lotta Mediocre Going On →

Video Marketing 101: Every Platform Is Going Video

Video Marketing

Steven Tulman — May 5, 2017 Follow @StevenTulman— May 5, 2017 Video Marketing Video content is seeing massive gains in popularity. If correctly implemented, video content has been shown to be far more effective than written content in many scenarios. For consumers: Youtube has over 1 billion monthly users, which translates to ⅓ of the … Continue reading Video Marketing 101: Every Platform Is Going Video →

Going global: Common sense considerations too commonly ignored

Marketing Guide

If you only advertise in the United States, you’re missing out on billions of potential customers. But before you enter the international PPC market, consider this advice from columnist Brendan McGonigle. Brendan McGonigle on April 18, 2017 The profession of a paid advertising specialist is one of circular efforts; any declaration of success is … Continue reading Going global: Common sense considerations too commonly ignored →