Tap into social conversations to make your B2B content strategy less risky and more relevant. Let your audience’s own words guide your content creation. Eric Dates on February 23, 2024 at 11:08 am | Reading time: 5 minutes Most content strategies for B2B often rely on a subject matter expert or skilled writer to generate … Continue reading How social listening can be a B2B content marketing goldmine
Tag Archives: Goldmine
Employee advocacy: The untapped goldmine in your content marketing strategy
Explore why employee advocacy could be a game-changer, with practical tips, examples and actionable steps to get started today. Stephanie Trovato on June 21, 2023 Picture this. You’ve just hit the “publish” button on your company’s latest blog post. A masterpiece, full of trend analyses, punchy insights and actionable takeaways. Once upon a time, you … Continue reading Employee advocacy: The untapped goldmine in your content marketing strategy
The Google Trends Data Goldmine
Not familiar with Google Trends, or just don’t use it that often? Columnist Benjamin Spiegel shows us how to use this tool for obtaining localized keyword insights. Benjamin Spiegel on February 10, 2015 There is an incredible amount of information one can obtain from Google’s Trends tool. While the Google Keyword Planner is commonly used for keyword and … Continue reading The Google Trends Data Goldmine
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