Tag Archives: Good

A good time to be in marketing ops

It’s a great job market and businesses are now taking marketing operations seriously. Chris Wood on December 22, 2021 at 9:20 am MarTech’s daily brief features daily insights, news, tips, and essential bits of wisdom for today’s digital marketer. If you would like to read this before the rest of the internet does, sign up … Continue reading A good time to be in marketing ops →

The holiday season is upon us

Holiday Season

Plus, thoughts about the future of work. Kim Davis on December 23, 2021 MarTech’s daily brief features daily insights, news, tips, and essential bits of wisdom for today’s digital marketer. If you would like to read this before the rest of the internet does, sign up here to get it delivered to your inbox daily. … Continue reading The holiday season is upon us →

Customers are up for grabs

Customer Satisfaction

Shoppers aren’t hesitating to change the brands they buy from. Chris Wood on December 20, 2021 MarTech’s daily brief features daily insights, news, tips, and essential bits of wisdom for today’s digital marketer. If you would like to read this before the rest of the internet does, sign up here to get it delivered to … Continue reading Customers are up for grabs →

Pricing is also messaging

Marketing Guide

Plus, marketers respond to Omicron in our Events Participation Index. Chris Wood on December 17, 2021 MarTech’s daily brief features daily insights, news, tips, and essential bits of wisdom for today’s digital marketer. If you would like to read this before the rest of the internet does, sign up here to get it delivered to … Continue reading Pricing is also messaging →

The 4 Signs That You Have Good Company Culture

Corporate Culture

Alice Corner December 14, 2021 StartupStockPhotos / Pixabay A crucial, and often overlooked, part of building any business is being purposeful about your company culture. Building a good company culture should be in your top three priorities when it comes to growing, adjusting, or scaling your business. But what a good company culture looks like … Continue reading The 4 Signs That You Have Good Company Culture →

Logistics is a huge part of CX

Logistics

We look back to far-sighted comments on the supply chain from October 2020. Kim Davis on December 10, 2021 Good morning, Marketers, and we knew this supply chain problem was coming Writing a story that confirms shoppers are right to worry about being able to get gifts delivered on time this holiday season — or … Continue reading Logistics is a huge part of CX →

Why 2021 Wasn’t a Good Year For Thought Leadership

Leadership Engagement

Marc Jadoul December 7, 2021 “Thought leaders are the informed opinion leaders and the go-to people in their field of expertise. They become the trusted sources who move and inspire people with innovative ideas; turn ideas into reality and know and show how to replicate their success. Over time, they create a dedicated group of … Continue reading Why 2021 Wasn’t a Good Year For Thought Leadership →

The prediction business

Predictions

Long-term planning requires nerves of steel. Kim Davis on December 6, 2021 MarTech’s daily brief features daily insights, news, tips, and essential bits of wisdom for today’s digital marketer. If you would like to read this before the rest of the internet does, sign up here to get it delivered to your inbox daily. Good … Continue reading The prediction business →

The B2B playbook is expanding

B2B Tools

B2B marketers are learning to address customers through a range of digital channels. Chris Wood on November 19, 2021 MarTech’s daily brief features daily insights, news, tips, and essential bits of wisdom for today’s digital marketer. If you would like to read this before the rest of the internet does, sign up here to get … Continue reading The B2B playbook is expanding →

It’s all about email

Email Marketing Metrics

The channel may be well-established but it’s not static. Kim Davis on November 18, 2021 MarTech’s daily brief features daily insights, news, tips, and essential bits of wisdom for today’s digital marketer. If you would like to read this before the rest of the internet does, sign up here to get it delivered to your … Continue reading It’s all about email →