Tag Archives: Good

The Good, Bad and Ugly of Ego in Leadership

Nichole Kelly November 9, 2021 The unspoken truth about leadership is that we all have our faults. Every one of us is in an active state of growth. We are always learning something. An area of growth that gets a lot of attention is our relationship with our ego. Most of the attention focuses on … Continue reading The Good, Bad and Ugly of Ego in Leadership →

The 40-Hour Workweek Is Over and We Should Let Hybrid Work End It For Good

Work Environment

Anna Znamenskaya November 10, 2021 The 40-hour workweek is done for. Executives know it, and employees do too, even if very few of them are saying it out loud. As big-name corporations like Amazon delay bringing workers back to the office due to continued COVID-19 concerns, others are trying to coax workers back and fretting … Continue reading The 40-Hour Workweek Is Over and We Should Let Hybrid Work End It For Good →

Good morning: Your customers have questions

Customer Engagement

Challenges when it comes to building lifetime valyue and brand loyalty. Chris Wood on November 10, 2021 MarTech’s daily brief features daily insights, news, tips, and essential bits of wisdom for today’s digital marketer. If you would like to read this before the rest of the internet does, sign up here to get it delivered … Continue reading Good morning: Your customers have questions →

The Good, Bad and Ugly of Ego in Leadership

Leadership Skills

4 Tips for Asking Good Interview Questions

Interviews

Justin Wong October 26, 2021 When recording an interview for content it’s important to make the most out of it; ask the right questions, the right way. Each question you ask has to be well researched, well timed, and well thought out in order to get a good response from your interviewee. Here are four … Continue reading 4 Tips for Asking Good Interview Questions →

How to Make Sure Your Dashboard Passes the Test: One Good Idea

Innovation

Laura Patterson October 25, 2021 Several times every week we have conversations with customers about measurement, metrics, dashboards and scorecards. Given that today, almost everyone is able to click on some kind of Martech or CRM tool and produce a data report, you might wonder why this topic keeps surfacing? Because CMOs and by extension … Continue reading How to Make Sure Your Dashboard Passes the Test: One Good Idea →

Great Is Good. Different Is Better

Business Effectiveness

Elliot Begoun October 21, 2021 We compete, that is what we do. Some more fiercely than others. That competition can be internal, which is where I’ve spent much of my energy and focus. Most competition, however, is outward facing. Athletes compete against other athletes, business people do the same. Heck, there are millions of people … Continue reading Great Is Good. Different Is Better →

Is a Good Company Culture the Secret to Successful Recruitment?

Corporate Culture

Alice Corner October 15, 2021 StockSnap / Pixabay If you’re having trouble hiring at the moment, you’re not alone. Many companies are reporting having difficulties filling roles at the moment, especially in the tech world. Remote work has expanded the pool of companies candidates can apply to, and potential employees are becoming more critical about … Continue reading Is a Good Company Culture the Secret to Successful Recruitment? →

Is Now a Good Time to Start Selling Your Business?

Selling Business

Nick McLean October 5, 2021 The COVID-19 pandemic hugely impacted companies in nearly every business sector. The impact forced business owners like you to confront a wide variety of unforeseen challenges. The massive shift to remote work, changing labor market, and new trends in consumer behavior are just a few of the obstacles you might … Continue reading Is Now a Good Time to Start Selling Your Business? →

How to Lower Your Risk of Entering a New Market: One Good Idea

Risk Management

Laura Patterson September 16, 2021 Several recent conversations with new entrepreneurs as well as veteran business owners have been on the topic of entering a new market or new customer segment. In each instance, a key concern was a strategy for mitigating risk of entry. While each person recognized there is always some degree the … Continue reading How to Lower Your Risk of Entering a New Market: One Good Idea →