Anzu Granted Patent For Ad-Tracking Tech To Measure Viewability In 3D Environments by Colin Kirkland , January 20, 2023 In-game advertising platform Anzu has announced a new patent from the U.S. Patent and Trademark Office for its own ad-tracking technology aimed at improving viewability, attention metrics, and data available to advertisers when running in-game ads. … Continue reading Anzu Granted Patent For Ad-Tracking Tech To Measure Viewability In 3D Environments
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Apple Granted Patent Supporting Further Development Of Search Technology
Apple Granted Patent Supporting Further Development Of Search Technology by Laurie Sullivan @lauriesullivan, December 28, 2020 The U.S. Patent and Trademark Office officially granted Apple a patent on December 22 that shows how the company is strengthening its search technology. In October, the Financial Times reported Apple is stepping up efforts to create its own search … Continue reading Apple Granted Patent Supporting Further Development Of Search Technology
3 Reasons Why We Let Businesses Take Us For Granted
Steve DiGioia — May 13, 2020 I saw him, I did. He’s in that little hut with his face buried in his cell phone. He saw me drive up; I know he did – he looked right at me. I’m now waiting at the gas pump – it’s only 3 feet away from him. I … Continue reading 3 Reasons Why We Let Businesses Take Us For Granted