October 28, 2024 A growing network of influencers are pushing Ozempic Many content creators juggle promotions as side gigs alongside traditional jobs, with their ongoing weight-loss transformations unfolding in real time on TikTok. BY Eve Upton-Clark “I was offered $20,000 to sell you Ozempic,” the text overlay reads on TikTok influencer Stella Kittrell’s post. “A year … Continue reading A growing network of influencers are pushing Ozempic
The state of today’s consumer? Upset by negative experiences — but staying silent about them too. Kim Davis on October 15, 2024 Brands today are challenged by heightened consumer expectations and declining consumer feedback. In other words, negative experiences sharply impact customer loyalty, but — despite the ready availability of feedback channels — consumers … Continue reading Declining customer feedback and loyalty, growing AI skepticism
September 06, 2024 The growing movement to help workers achieve digital balance More companies are encouraging their employees to achieve better digital balance, empowering them to disconnect after work hours. BY Henry Chandonnet If Carly Taylor was going back to in-person work, she had some ground rules. There would be no more after-work responses to her … Continue reading The growing movement to help workers achieve digital balance
August 24, 2024 This senior fell victim to a gift card scam—a growing ploy for fraudsters Increasingly, gift cards are a leading fraud payment method reported by older adults, according to the Federal Trade Commission. BY The Conversation Wednesday morning, the day before Thanksgiving, Mae awoke, set her hair in curlers and switched on her laptop. … Continue reading This senior fell victim to a gift card scam—a growing ploy for fraudsters
August 06, 2024 Reddit forecasts higher quarterly revenue, owing to growing ad spend The earnings also fan optimism that Reddit’s content licensing deals with Alphabet’s Google and Microsoft-backed OpenAI are paying off despite a fiercely competitive social media market, as it looks to diversify its revenue streams. BY Reuters Reddit forecast third-quarter revenue above Wall Street … Continue reading Reddit forecasts higher quarterly revenue, owing to growing ad spend
June 07, 2024 How AI is changing the rapidly growing world of sports cards For a sector that expanded rapidly during the pandemic, the addition of AI tools has been met with a generally positive response. BY Ellie Stevens Artificial intelligence is having a very real impact in the world of sports card trading, reshaping the … Continue reading How AI is changing the rapidly growing world of sports cards
May 25, 2024 This hilarious, AI-themed comedy special perfectly captures the growing conflict between tech and creatives Comedian Conner O’Malley’s ‘Stand Up Solutions’ plays off of the tech-world tendency to treat creative work like any other widget. BY Joe Berkowitz Connoisseurs of human-created comedy exhaled, back in January, when an AI-generated George Carlin special turned out … Continue reading This hilarious, AI-themed comedy special perfectly captures the growing conflict between tech and creatives
May 08, 2024 Bombardier’s new logo is part of a growing trend: naming your logo Similar to Nike’s ‘Swoosh,’ Bombardier’s new logo, dubbed ‘Mach,’ is a kind of branding for branding. BY James I. Bowie The new logo introduced recently by Canadian jetmaker Bombardier is not only sleek and striking, but boasts a feature that is … Continue reading Bombardier’s new logo is part of a growing trend: naming your logo
Perplexity Referrals To Brand Sites Growing, Data Shows by Laurie Sullivan , Staff Writer @lauriesullivan, April 3, 2024 BrightEdge’s analysis shows referrals from Perplexity, an AI-driven “ask” engine, to brand sites are growing at nearly 40% month-over-month since January. It presents the first evidence that Perplexity is not used solely for generative content, but also as … Continue reading Perplexity Referrals To Brand Sites Growing 40% MoM, Data Shows
See how the MarTechBot responds to a prompt and how the prompt can be improved. Today: Using genAI to grow a startup. MarTechBot on January 29, 2024 Best of the MarTechBot showcases the MarTechBot’s responses to prompts submitted by readers. The language model is based on content from MarTech embedded on top of ChatGPT. The editors of MarTech … Continue reading Using genAI for growing a startup: Best of the MarTechBot
