Tag Archives: Growing

Growing Your Business with An Effective Partner Advisory Board. Here’s How.

Lisa Masiello — November 14, 2017 Follow @LisaMasiello — November 14, 2017 Stock photo A partner advisory board provides leadership in identifying, cultivating, and strengthening a technology vendor’s relationship and business interactions with the rest of their channel partner community, industry leaders and influencers, other IT vendors and potential clients. It also provides external guidance … Continue reading Growing Your Business with An Effective Partner Advisory Board. Here’s How.

In the Growing Fight for Talent, Executive Eyes Turn to HR

Brandon Carter — August 9, 2017 Follow @bscarter — August 9, 2017 Free-Photos / Pixabay In many offices, HR is like a stepchild. Loved and appreciated, sure, but not like other departments. Sales produces revenue, marketing makes things sound nice, and product development builds all the cool stuff. HR? They just fire people, enforce rules, … Continue reading In the Growing Fight for Talent, Executive Eyes Turn to HR

The Rise of Multiple Device Content Consumption and the Growing Importance of Multi-Device Marketing Strategy [Infographic]

Stacey Rudolph — July 17, 2017 — July 17, 2017 Did you know more than 70% of digital users access internet using multiple devices? Of course, this poses a new challenge to marketers and more than 84% of marketers feel that an important cross device marketing strategy is essential for success of their online business. … Continue reading The Rise of Multiple Device Content Consumption and the Growing Importance of Multi-Device Marketing Strategy [Infographic]

Social Media, Content Marketing Most Effective For Growing Email Lists

Social Media, Content Marketing Most Effective For Growing Email Lists by Jess Nelson, March 22, 2017 Email marketing is still the highest-grossing marketing channel per dollar spent, but return on investment is impossible without a list of subscribers to send marketing messages to. Ascend2, a marketing research firm, investigated the most effective email list acquisition … Continue reading Social Media, Content Marketing Most Effective For Growing Email Lists