4 Upshots Of Content Marketing’s Explosive Growth by Adam Rossow , May 3, 2018 Content marketing is moving at light speed and expected to be worth $412 billion by 2021, according to market study by Technavio. Companies of all sizes are reallocating their digital ad dollars to content marketing because it’s one of the most … Continue reading 4 Upshots Of Content Marketing’s Explosive Growth
Tag Archives: growth
The Growth in Usage of Virtual Digital Assistants [Infographic]
Stacey Rudolph — May 1, 2018 — May 1, 2018 Virtual assistants like Siri, Cortana, Alexa and Google Assistant are becoming common by the day. The number of people using virtual assistant has been growing exponentially and is expected to hit 1.8 billion in 2021. From being used for personal user, virtual assistants are finding … Continue reading The Growth in Usage of Virtual Digital Assistants [Infographic]
Digital video ad spend keeps rising, with social media (i.e., Facebook) set to see most growth
The IAB’s latest video advertising study finds 2/3 of advertisers will shift budgets from TV to digital. Ginny Marvin on April 30, 2018 Digital video ad spend among large brands has increased by 53 percent over the past two years, according to a survey released by the IAB, which is overseeing the Digital New … Continue reading Digital video ad spend keeps rising, with social media (i.e., Facebook) set to see most growth
Top Funnel Content: How to Drive Sales, Leads, and Growth to Your Online Store With Strategic Broad Niche Content
By Catalin Zorzini April 18th, 2018 You have finally found your perfect niche and you’re ready to start driving traffic to your site using content. However, don’t you ever feel that content that is super niched down gives you little wiggle room to expand your content creatively? Extending your content range allows you to expand … Continue reading Top Funnel Content: How to Drive Sales, Leads, and Growth to Your Online Store With Strategic Broad Niche Content
Why Digital Marketing Contractors Are Crucial for Growth in the Digital World
Bob Van Rossum — April 9, 2018 Follow @BobVR — April 9, 2018 With the pace at which digital marketing is changing, it’s not surprising that most modern marketing departments today have around 10 to 15 percent of their teams in contract roles as a best practice. This gives digital marketing leaders more flexibility to … Continue reading Why Digital Marketing Contractors Are Crucial for Growth in the Digital World
12 Powerful Growth Strategies to Increase Revenue
Renee Walker — April 5, 2018 Follow @RWspeaks — April 5, 2018 rawpixel / Pixabay Growing a small business is no easy feat and requires a tremendous amount of perseverance, dedication, focus, and even some luck. Knowing how to manage your growth and ensuring your ability to deliver exceptional service to your customers are paramount … Continue reading 12 Powerful Growth Strategies to Increase Revenue
5 Keys to Leveraging Clients to Drive Growth and Innovation
Mark Harrington — April 4, 2018 Follow @mark_harrington — April 4, 2018 GLady / Pixabay Protecting your client relationships has never been more critical or challenging. Today, no matter what kind of solutions your business delivers, your prospects and clients, through online reviews, social engagements and analyst reports, can quickly educate themselves on industry advancements, … Continue reading 5 Keys to Leveraging Clients to Drive Growth and Innovation
Everything old is new again: How some traditional brands have used martech to support growth
The key to a successful transformation proves to be a focus on core values. Robin Kurzer on April 3, 2018 Every day we hear of more and more well-known traditional brands shutting their doors. There’s no shortage of thoughts as to why this is happening (retail apocalypse, anyone?), but in many instances, it’s a … Continue reading Everything old is new again: How some traditional brands have used martech to support growth
Lessons from IFA: How Call Tracking Helps Franchises Drive Growth
Christie Huber — March 29, 2018 — March 29, 2018 We recently had the opportunity to attend the IFA (International Franchise Association) national conference in sunny Phoenix, AZ. If you’re a franchisee or franchisor, this is a can’t miss event that covers the latest news and best practices in the world of franchising. At the … Continue reading Lessons from IFA: How Call Tracking Helps Franchises Drive Growth
Ecommerce Strategies for Driving Growth
Analisa Sande — March 26, 2018 — March 26, 2018 Business growth is important, especially if you are an ecommerce company. The industry is growing rapidly and competition is tough, even without counting the new ecommerce companies that are started every week. To ensure that your growth is sustainable and effective, it is always best … Continue reading Ecommerce Strategies for Driving Growth
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