Patti Podnar — June 17, 2018 Follow @PodnarWriting — June 17, 2018 My business is content marketing, but there’s not always a clear line between content marketing and business strategy. In the digital world, the two become so enmeshed that the average shopper doesn’t always distinguish between bad website content and bad business practices. They … Continue reading 7 Annoying Ways Your Website Content Makes Customers Hate You
Susan Friesen — September 14, 2017 Follow @eVisionMedia — September 14, 2017 Why Your Business Can’t Ignore the Importance of Providing a Positive User Experience (UX) komposita / Pixabay Does your site provide the best user experience? Bad website usability is not only bad for your users; it’s bad for your business too. What exactly … Continue reading 7 Frustrating Things Your Visitors Hate About Your Website
Justin Herring — September 6, 2017 Follow @justincherring — September 6, 2017 Without a doubt, SEO is one of the most valuable long term marketing strategies you can employ. These prospects are ready to buy, they’re searching for a business just like yours, and it’s how they want to find you (rather than getting interrupted … Continue reading Why Businesses Stop SEO Too Soon (and May Hate Themselves Later)
Michael Heller — August 16, 2017 — August 16, 2017 Tumisu / Pixabay There’s no denying that employees want feedback. And, as millennials continue to enter the workforce, the want and need for feedback is only going to grow as they take over 75% of the global workforce. But, even with knowing that, this is … Continue reading Why Employees Love Feedback But Hate Reviews
Nine out of 10 marketing professionals say that email is important to their business — so why do so many settle for an email service provider they don’t like? Columnist Chip Scully explores the issue. Chip Scully on March 13, 2017 “Hate” is a harsh word. And yet I’ve heard it used by several … Continue reading Why you shouldn’t have to hate your ESP
Ben Mulholland — March 10, 2017 — March 10, 2017 Your current team can’t handle any extra work. You’ve exhausted your process automation opportunities. You’ve got no choice but to bring in a fresh face. You could hire a specialist, but they can be expensive and limited in the work you can hand off. You … Continue reading How to Hire a Virtual Assistant and Ditch the Work You Hate
Katy French — December 23, 2016 — December 23, 2016 A powerful script is the foundation of a great video. (See our guide to writing a video script if you’re a total noob.) But when you’re writing a motion graphic script, it’s about more than simple dialogue. A good motion graphic combines audio and visuals … Continue reading 4 Tips to Write a Motion Graphic Script Designers Won’t Hate
by Rick Nischalke July 14, 2016July 14, 2016 Are you in a position or profession that requires you to attend networking events? Some of us look at these events as an opportunity, while many of us see it as a “necessary evil” to accomplish a goal. In either case, here are some ideas about how … Continue reading Networking Events – Do You Have a Love or Hate Relationship?
Are you putting more money into your office than your website? Don’t be an idiot. Columnist Stoney deGeyter explains why your web presence is more important than your office or store. Stoney deGeyter on June 8, 2016 Please don’t be insulted by the title of this post, but I had to get your attention. … Continue reading Why idiots like you love their office but hate their website
by Maria Peagler January 26, 2016 Follow @sm_onlineclassJanuary 26, 2016 Ever wish your blog posts could write themselves? Do you hate to blog? (No worries — I have LOTS of clients who feel the same way.) This tutorial is going to change your life. Literally. In this epic article, you’ll learn how to put your … Continue reading TUTORIAL: The One-Click Blog Post (for People Who Hate to Blog)
