The company said it made changes to its algorithm last month to reduce the amount of misleading health information on the platform. Amy Gesenhues on July 2, 2019 Facebook announced on Tuesday it has made ranking updates to its News Feed algorithm, aiming to reduce posts that contain exaggerated or sensation health claims, as well … Continue reading Facebook warns Pages it is downgrading posts that use exaggerated health claims to promote products
Tag Archives: Health
WordPress 5.1 released with Site Health feature, developer tools, more
The release focuses on making the popular blogging platform faster and more secure with new tools for site administrators and developers. Chris Sherman on February 26, 2019 Used by more than 60 million websites, including more than 30 percent of the top 10 million websites, WordPress is the most popular website management system in use, … Continue reading WordPress 5.1 released with Site Health feature, developer tools, more
How strong is your Amazon ‘health?’
Measuring five core components go a long way in achieving success on Amazon. Here’s how. Rami Odeh on February 15, 2019 To secure a mortgage, prospective homeowners need to prove their creditworthiness and financial health with a strong FICO score. A FICO score is the three-digit number based on one’s credit reports that help creditors … Continue reading How strong is your Amazon ‘health?’
Yes, You Need to Address the Problem of Employees’ Mental Health
Liz Kislik — February 1, 2019 Follow @lizkislik — February 1, 2019 If you work with at least five people, there is a high likelihood that one of them is suffering from some form of mental illness, according to data from the National Institute of Mental Health (NIMH). And yet we usually treat mental illness … Continue reading Yes, You Need to Address the Problem of Employees’ Mental Health
Health Care Ads Produce Patients
Health Care Ads Produce Patients by Jack Loechner , Staff Writer @mp_research, August 7, 2018 According to data released by Kantar Media from its 2018 MARS Consumer Health Study, US adults are increasingly looking for health information online, to the extent that half say the internet is the first source they go to when researching health … Continue reading Health Care Ads Produce Patients
Behavioral Targeting For Health Care Takes Twist To Prove ROI
Behavioral Targeting For Health Care Takes Twist To Prove ROI by Laurie Sullivan , Staff Writer @lauriesullivan, June 11, 2018 Tomorrow Networks has developed a way to measure its pharmaceutical clients’ campaigns that goes beyond traditional digital metrics, which the company’s executives believes will work in other industries. The strategy increases the transparency and proves the … Continue reading Behavioral Targeting For Health Care Takes Twist To Prove ROI
The nitty-gritty paid search account health check: Part 2
In Part 2 of her two-part series, columnist Amy Bishop continues sharing tips that will help you uncover optimization opportunities within your PPC accounts. Amy Bishop on October 24, 2017 Welcome to the second and final post in a two-part series about paid search account audits. If you haven’t read the first post, be … Continue reading The nitty-gritty paid search account health check: Part 2
The nitty-gritty paid search account health check: Part 1
Whether you’re taking on a new account or reviewing one you’ve already been managing, columnist Amy Bishop’s tips will help you uncover optimization opportunities. Amy Bishop on October 13, 2017 Maybe you’re looking for ways to improve your paid search account, or maybe you’re looking at your agency’s newest prospect with fresh … Continue reading The nitty-gritty paid search account health check: Part 1
SEO On-Site Health Check for Optimum Website Performance
Gareth Simpson — December 2, 2016 — December 2, 2016 Forget links for a second and focus on your website’s quality and health. Are the keywords, images, URLs and menu structure optimized to maximum effect? What other on-page factors should you be prioritizing for a really healthy webpage? Here are the key on-page SEO techniques … Continue reading SEO On-Site Health Check for Optimum Website Performance
What’s the Google AdWords Health Score and how is it different from existing tools?
AdWords recently released a Health Score feature that “grades” your account, but is it just a rip-off of an existing free performance grader? Columnist Larry Kim compares. Larry Kim on September 26, 2016 Here’s a crazy new idea: Imagine a tool that analyzes your AdWords account and grades you based on your performance. OK, … Continue reading What’s the Google AdWords Health Score and how is it different from existing tools?