There are at least two schools of thought on B2B marketing right now. And all we can say for sure is, ‘It’s complicated.’ Mike Pastore on October 11, 2024   Here’s a question to consider: Does it take more than 250 touchpoints to close a B2B SaaS deal in today’s world? That’s a lot of … Continue reading What the LinkedIn debate over a HockeyStack report says about B2B marketing →