Tag Archives: Holidays

Stand Out for the Holidays with Video: Tips to Ramp Up 2021 Holiday Brand Awareness

Slye Joy Serrano October 25, 2021 The holiday season is the single biggest revenue generator for brands every year. Starting from October up until December, the calendar is packed with Mega Sale Days for businesses. Last year’s holiday sales were expected to take a hit, but there were huge eCommerce gains to offset the holiday … Continue reading Stand Out for the Holidays with Video: Tips to Ramp Up 2021 Holiday Brand Awareness

Social Commerce for the 2021 Holidays: How to Drive Growth with Video Ads

Slye Joy Serrano October 8, 2021 Studies show that 1 in 10 purchases are now made on social media, a clear indication that new digital touchpoints are emerging for online holiday shopping. Mobile platforms are said to be the biggest driver on social media purchases, with 57% of consumers confirming that they have bought a … Continue reading Social Commerce for the 2021 Holidays: How to Drive Growth with Video Ads

The 2020 Holidays Are Make-or-Break for Brands

Natalie Ross December 30, 2020 The holidays. They’ve always been a time of familiar comforts. For business owners, Thanksgiving heralded the arrival of Black Friday and Cyber Monday, followed like clockwork by a month of elevated pre-Christmas sales and in-store purchasing. Businesses, shoppers, families—everyone got what they wanted as we all took some time to … Continue reading The 2020 Holidays Are Make-or-Break for Brands

No More Guesswork: Here’s What Your Employees Want for the Holidays

Theresa McEndree December 3, 2020 2020 has had its fair share of challenges. Many businesses like yours have had to pivot strategies, shift employee work arrangements and re-evaluate internal processes to adjust to the impacts of COVID-19. And you’re not done yet. There’s extensive pressure on you this upcoming holiday season to make sure you’re … Continue reading No More Guesswork: Here’s What Your Employees Want for the Holidays

3 Ways Small Businesses Can Win the Holidays This Year

Amy Copperman November 20, 2020 As a small business owner, there’s a lot to celebrate this holiday season. You’ve beaten the odds during a pandemic, an election year, and a myriad of other changes and challenges. Perhaps you’ve pivoted your operating model, explored new ways of reaching customers online, or created whole new offerings to … Continue reading 3 Ways Small Businesses Can Win the Holidays This Year

Holidays May Give Retailers A Much Needed Boost In Cash

Holidays May Give Retailers A Much Needed Boost In Cash by Laurie Sullivan  @lauriesullivan, November 5, 2020 Consumers with more time at home in front of a computer screen means an increase in searches for information and reviews about the products they plan to purchase this year for holiday gifts. Market research agency Savanta, part … Continue reading Holidays May Give Retailers A Much Needed Boost In Cash