Kristen Dunleavy — March 24, 2018 Follow @KristenWritesIt — March 24, 2018 OK, it’s the middle of March. We just got over creating messages for Valentine’s Day and St. Patrick’s Day. We’re doing our last-minute prep for April Fool’s Day. And then we’re right on to another biggie: Mother’s Day, right? Not so fast. Yes, … Continue reading 6 Obscure Spring Holidays to Advantage of in Your Email Marketing
Max Stewart — February 12, 2018 — February 12, 2018 The shopping season didn’t end with 2017. Take advantage of continued online purchase activity by giving your retargeting campaigns a boost, and set the stage for 2018 with our helpful tips. Boost your budgets, serve more impressions Because of the December 2017 web traffic boost, … Continue reading Retargeting Tips to Give You an Edge with the 2018 Holidays
Candace Huntly — December 6, 2017 Follow @SongBird_TO — December 6, 2017 One of the most important things you can do as a business owner is to take a business break – spend time away from your business. It also happens to be the hardest thing to do. And if you have a team that … Continue reading 6 Ways To Take a Business Break Over the Holidays
Dusti Arab — December 4, 2017 — December 4, 2017 December gets crazy for a lot of us. The cookies have been baked, holidays cards are out, and your house looks like Martha May Whovier decked the halls, but when you think about your impending work deadlines and all of the travel, you’re shaking worse … Continue reading 4 Ways a Virtual Assistant Can Make the Holidays Less Stressful
As the holidays kick retailers into overdrive, now is the perfect time to discover what your competition is doing. Columnist Ryan Phelan shares four tips for setting up a competitive intelligence plan. Ryan Phelan on November 27, 2017 The retail world is about to shift into overdrive. Having worked on both sides of retail … Continue reading 4 killer tips to help you spy on your competitors during the holidays (and after)
Amanda Oliver — November 14, 2017 — November 14, 2017 Over the last year, Instagram has rolled out platform-wide improvements for targeting, video ads, and more. They also added the ability to run ads in Instagram Stories as of March. With almost a billion people now on Instagram and 300 million people watching Instagram Stories … Continue reading Instagram Ad Changes You Must Know to Master the Holidays
Looking for ways to make your product listing ads stand out this holiday season? Columnist Todd Saunders has some tips. Todd Saunders on November 14, 2017 We’ve all heard the classic holiday jingle about Kris Kringle’s holiday prep: First, he makes a list, then he checks it twice. (He’s gotta find out who’s naughty … Continue reading 3 last-minute Google Shopping tricks to level up your account for the holidays
The holiday season is crucial to many paid search advertisers, so how can you make the most of it? Columnist Christi Olson shares some insights and tips to improve your paid search performance. Christi Olson on November 9, 2017 Whether you are ready or not, here come the holidays! Black Friday is only three … Continue reading 5 surprising paid-search insights to help you win the holidays
Natalie Petersen — October 31, 2017 — October 31, 2017 darkmoon1968 / Pixabay Can you believe October is almost over? We are heading fast into the holiday season; this likely means your business is extra busy while you and your staff plan vacations – which means you’ll be away from the office and potentially unplugged … Continue reading Preparing for the Holidays: How to Create Digital Content
Patrick Hutchison — October 31, 2017 — October 31, 2017 What They Are Showcase Shopping Ads allow online merchants to engage users earlier in the purchase journey, when those users are discovering what to buy and where to buy it. They also let you curate richer user experiences by letting you match broad search terms … Continue reading Showcase Shopping Ads: A Powerful Tool for the Holidays
