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While the hype warns AI will take marketing jobs, its pattern matching can’t beat a human’s creativity, empathy and problem-solving. Ardath Albee on February 5, 2025 If your social feeds and inbox look like mine, you can’t avoid the AI hype. I recently read a paper, “In 2025, AI won’t just assist salespeople – … Continue reading Balancing the human-to-AI mix in B2B marketing
