The information storage services provider uses Conversica’s MAP integration to roll out two-way conversations across marketing, sales and customer care. Chris Wood on May 1, 2024 Rapidly advancing generative AI models promise to help scale marketing and sales functions by automating customer conversations. Are brands willing to trust digital assistants to take over … Continue reading How Iron Mountain implements conversational AI to drive engagement and revenue
Where Ecommerce Implements Technical SEO/Schema by Laurie Sullivan @lauriesullivan, August 1, 2023 Marketers at ecommerce companies are preparing much earlier this year for the holidays, but some are challenged to keep up with the ever-changing search engine results page (SERP). BrightEdge shared recommendations for search engine optimization (SEO) marketers focused on ecommerce based on what … Continue reading Where Ecommerce Implements Technical SEO/Schema
