IAS Debuts Tech To Find Inefficiencies In Supply Paths by Laurie Sullivan @lauriesullivan, May 26, 2022 Integral Ad Science (IAS) has announced new capabilities to enable marketers to better understand the true financial impact of supply quality and optimize toward efficient and high-quality paths. Advertisers can now visualize the “true” financial impact of media quality, said … Continue reading IAS Debuts Tech To Find Inefficiencies In Supply Paths
Tag Archives: Inefficiencies
Can AI Fix Inefficiencies in the Supply Chain? [Infographic]
Brian Wallace — April 17, 2019 Follow @nowsourcing — April 17, 2019 Leading the way for customer experience in shipping is Amazon with some of the fastest and most reliable shipping options. Yet three out of four consumers say they would choose another retailer over Amazon if better shipping options were offered, while 90% of … Continue reading Can AI Fix Inefficiencies in the Supply Chain? [Infographic]
Massive Inefficiencies Will Disrupt Search Campaigns, Retail Holiday Sales
by Laurie Sullivan, Staff Writer @lauriesullivan, October 26, 2016 Thanksgiving Day store closures and an increasing number of mobile searches with fewer clicks to purchase could make it an interesting holiday buying season this year. Some retail stores that have historically kicked off Black Friday sales on Thanksgiving Day have decided to remain closed, but … Continue reading Massive Inefficiencies Will Disrupt Search Campaigns, Retail Holiday Sales
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