Tag Archives: Influencers

Methods to Incentivize Social Media Influencers to Promote Your Products

DeJuan Wright January 12, 2022 I believe that one of the greatest studies ever created is philosophy. That’s because the thing that makes philosophy such an intriguing study is the depth of its simplicity. Some of the simplest statements uttered by thought leaders thousands of years ago can still perfectly describe present-day life. Many statements … Continue reading Methods to Incentivize Social Media Influencers to Promote Your Products

How to Find Instagram Influencers For Your Brand

Andres Muñoz October 14, 2021 When you think about influencers, Instagram is probably the first thing that comes to mind. And that’s because the features and popularity of the platform gave personalities the ability to share their lives and build a closer connection with their audience. This connection makes consumers trust the opinion of the … Continue reading How to Find Instagram Influencers For Your Brand

10 of the Best Tools to Find Influencers on Social Media

Aleh Barysevich July 17, 2021 Social media influencers are digital marketers’ second-best allies, coming right after reliable and versatile social media tools. SMM tools are many; in this post, we’ll focus on those that offer influencer marketing features, i.e. identifying and managing social media influencers of various scope. Influencer marketing is cost-effective and personal in … Continue reading 10 of the Best Tools to Find Influencers on Social Media

The Rise of TikTok Influencers: How Gen Z Is Reinventing Influencer Marketing

Slye Joy Serrano May 12, 2021 During the height of the pandemic, people have been confined in their homes. Between bingeing TV series and adapting to the disruption of the lockdown to our everyday lives, at-home consumers have been consuming more content than ever. Mikkel Høimyr, Head of Marketing at Shakr, noted that some of … Continue reading The Rise of TikTok Influencers: How Gen Z Is Reinventing Influencer Marketing

How to Run a Branded Instagram Hashtag Campaign with Influencers

Pankaj Narang January 24, 2021 It is no secret that the growth of Instagram is beyond super. The increased use of hashtags and user base has made Instagram the go-to for business owners and marketing managers. The use of the little # (hashtag) has gained a golden position in business marketing campaigns for nearly all … Continue reading How to Run a Branded Instagram Hashtag Campaign with Influencers

What are Fake Influencers and How Do You Find Them?

Ken Fortney January 14, 2021 In a 2020 report, Marketing Dive noted that influencer marketing was helping brands consistently achieve 500-1800% returns. By any standard, ROI numbers this high are astounding. But an increasing number of brands trying influencer marketing for the first time are confused about what makes this strategy work (not every brand … Continue reading What are Fake Influencers and How Do You Find Them?

Pro Tip: Here’s how you need to work with Influencers on TikTok

Content suitable for YouTube or Instagram typically won’t perform well on TikTok so give your influencers some room to tailor the content to what they know works well. Evan Horowitz on June 2, 2020 Similar to other social media platforms, TikTok influencers are an important (and “influential”) part of the ecosystem. Working with influencers – … Continue reading Pro Tip: Here’s how you need to work with Influencers on TikTok

How Small Businesses Can Work with Influencers Post-Crisis

Ronita Mohan — May 9, 2020 Influencers are going to continue to be an important cog in the 2020 content marketing wheel despite the current crisis. Though large companies work with influencers regularly, small businesses struggle to draw the kinds of influencers that can take their marketing through the stratosphere. We look at the best … Continue reading How Small Businesses Can Work with Influencers Post-Crisis