Steven Imke — November 7, 2019 Follow @SteveImke An often misunderstood concept relates to how to allocate initial equity in a startup in the form of stock to early-stage partners. Doling out equity in your business is a pivotal- and often difficult – task for many founders, but it doesn’t have to be. Everyone is … Continue reading How to Allocate Initial Equity in a Startup
Shreesha Ramdas — June 13, 2019 Follow @shreesha — June 13, 2019 Entrepreneurs are often advised to listen to customers, even more so than to their investors, their gut, or their team. After all, customers are the most important component of a successful entrepreneurial business, besting technology, engineering, a great idea, or the ineffable perseverance … Continue reading Why Entrepreneurs Need to Keep Listening to Customers After Initial Success
Ryan Scott — October 27, 2017 Follow @causecast — October 27, 2017 MichaelWuensch / Pixabay Something truly disruptive has been emerging in the world of social impact: the rise of digital currencies and blockchain technology as tools for accelerating change. As cryptocurrencies gain favor with entrepreneurs, governments, businesses and consumers, their potential use cases for … Continue reading Initial Coin Offerings Can Issue Social Change, Too
Katie Sweet — August 6, 2017 Follow @misskatiehrdy — August 6, 2017 WikiImages / Pixabay When it comes down to it, your personalization strategy will only be as successful as the effort you apply. While it is certainly possible to see impressive results without a real strategy in place – simply by implementing campaigns here … Continue reading How to Conduct Initial Research for Your Personalization Strategy
Krista Park — January 16, 2017 — January 16, 2017 Analytics is an area of constant refinement and shifting opinions. While numbers themselves are concrete, our interpretations, evaluations, and meanings of them can change. Definitions and context are key to understanding and interpreting data. Why? Well, every site we track requires an agreed upon understanding … Continue reading Standardize Your Analytics: From Initial Requirements to Data Outputs
by Andrew Gazdecki Follow @biznessappsAugust 13, 2016 At Bizness Apps, the resellers who leverage our app building platform to build mobile apps for small businesses tend to fall into one of two categories. They are either… Existing marketing or design agencies who want to extend their service offerings to include mobile apps for small business … Continue reading Reselling Mobile Apps – Initial Marketing Strategies to Build Your Sales Pipeline
by Carly Ries March 29, 2016March 29, 2016 The idea of developing a website can seem complicated, overwhelming, and stressful…but it doesn’t need to be! Whether you’re a new company designing your first website, or a company who is ready for a redesign, read on. Here are 11 tips for your initial website build. 1. … Continue reading 11 Tips for Your Initial Website Build
