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Tag Archives: Install

2 Major Changes with Google Analytics 4 & Why You Should Install It

Isaiah Stone June 9, 2021 You already realize that it’s important to track and measure your website traffic, and that Google Analytics is one of the more popular web analytics tools in the market. In October 2020, Google introduced what was previously Google Analytics App + Web as Google Analytics 4, the most up-to-date version … Continue reading 2 Major Changes with Google Analytics 4 & Why You Should Install It

Finance Mobile Apps Most Exposed To Fraud, Gaming Hit By Install Hijacking

Finance Mobile Apps Most Exposed To Fraud, Gaming Hit By Install Hijacking by Laurie Sullivan  @lauriesullivan, July 29, 2020 As mobile app demand and acquisition activity spiked during the first half of 2020 due to COVID-19, fraudsters tried hard to take advantage of a higher number of people online and downloading apps. For example, more … Continue reading Finance Mobile Apps Most Exposed To Fraud, Gaming Hit By Install Hijacking

How To Install Google Tag Manager On WordPress

Paul O’Byrne — March 18, 2017 Follow @jacksadvice_com— March 18, 2017 As your site progresses, you’re going to experiment and use multiple platforms to increase conversions based on your objectives. This comes with it’s own challenges of managing the different scripts you’ll use within your site. So to reduce the time and platforms needed, here’s … Continue reading How To Install Google Tag Manager On WordPress

Facebook to aim app install ads at people most likely to buy a product, complete a level

Facebook will aim developers’ app install ads at the people who are likely to use it to purchase a product, complete a game level or view a piece of content Tim Peterson on July 18, 2016   Sometimes mobile app developers might be better off burning their money than spending it on an app install … Continue reading Facebook to aim app install ads at people most likely to buy a product, complete a level

Ultimate Guide to Mobile App Install Advertising [Infographic]

by Andrew Gazdecki April 17, 2016 Follow @biznessappsApril 17, 2016 Mobile has changed the way that we interact with almost every business in the world today, so it’s critical that developers make the most of the innovative advertising opportunities mobile marketing unveils. Mobile app install ads are relatively new and on the rise. These are … Continue reading Ultimate Guide to Mobile App Install Advertising [Infographic]

App Ad Spend On Facebook Up Nearly 300 Percent, Cost Per Install Down YoY In Q2

Kenshoo reports significant growth in app installs from Facebook ads compared to a year ago. Ginny Marvin on September 15, 2015 App developers spent 293 percent more on Facebook ads in Q2 2015 than in Q2 the prior year, and mobile app installs from Facebook ads grew by 346 percent year-over-year. That’s according to Kenshoo’s latest quarterly report … Continue reading App Ad Spend On Facebook Up Nearly 300 Percent, Cost Per Install Down YoY In Q2