Daniel Burrus — August 26, 2018 Follow @DanielBurrus— August 26, 2018 Your most valuable business asset may not be the raw materials, cash reserves, or even the technology found within your company. It’s the knowledge of the people on your team. Yet, a good number of executives overlook the value of this collective knowledge, commonly … Continue reading Monetizing Intellectual Capital
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3 Proven Ways Marketers Protect Intellectual Property
Dave Sutton — June 12, 2017 — June 12, 2017 If you’re going to invest the time and money to protect your intellectual property, you must be prepared to defend your rights. – Jim Blasingame, Small Business Advocate A couple of weeks ago, I was interviewed by Jim Blasingame, host of the syndicated radio program … Continue reading 3 Proven Ways Marketers Protect Intellectual Property