Contributor Jacob Baadsgaard takes a look at why intent is an important part of keyword research and explains how to use Google to guide your SEM and SEO keyword strategies so you’re not losing time or m Jacob Baadsgaard on May 2, 2018 Whether paid or organic, when it comes to search marketing, keywords … Continue reading Intent-based keyword research: Let Google be your guide
Asaf Hartuv — December 30, 2016 Follow @asafhartuv— December 30, 2016 There has been a huge shift in the way search engines and websites deliver content results. Simple keyword matching has proven to be an ineffective way to provide users with the content they want. The keywords only get at part of what the user … Continue reading Intent-Based Advertising vs. Intent-Based Search
by Roee Ganot April 27, 2016April 27, 2016 You are going to hear a lot about intent driven data right now. It’s the top focus for Internet marketing — and for good reason. Intent driven data tracks customer movements online so you can learn what items or services they are interested in or may need. … Continue reading What the Top Intent-Based Leadership Can Teach You
by Roee Ganot April 27, 2016April 27, 2016 The right advertising can help you reach your target audience and reach your business goals. You can take your business to the next level and establish long-term success. But there are so many different options for how you can advertise, including different formats, styles and locations. How … Continue reading Intent-Based Ads vs. Regular Ads
