Amazon Prime Day Featured Brands See Boost In Search Interest by Laurie Sullivan , Staff Writer @lauriesullivan, July 16, 2024 Analysis from Captify on Tuesday shows an increase in searches including the brand name and Amazon in search keywords, suggesting a high purchase intent for consumers who seek these brands. Samsonite (up 407%), Dyson (up 305%), Crest (up … Continue reading Amazon Prime Day Featured Brands See Boost In Search Interest
July 11, 2024 Inflation cools for the fourth straight month, paving the way for interest rate cuts The latest inflation readings will likely help convince the Fed’s policymakers that inflation is returning to its 2% target. BY Associated Press Inflation in the United States cooled in June for a third straight month, a sign that the … Continue reading Inflation cools for the fourth straight month, paving the way for interest rate cuts
July 03, 2024 Skydance-Paramount merger is reportedly back on after Barry Diller expresses interest The deal is said to require approval by a special committee of Paramount’s board of directors. BY Chris Morris Roughly 50 years ago, Barry Diller was head of Paramount Pictures. A little more than 30 years ago, he tried to purchase the … Continue reading Skydance-Paramount merger is reportedly back on, after Barry Diller expresses interest
May 09, 2024 Unemployment claims are at their highest in 8 months, but the Fed has yet to cut interest rates The Labor Department’s report confirms a cooling job market. BY Reuters The number of Americans filing new claims for unemployment benefits rose last week to the highest level in more than eight months, further evidence … Continue reading Unemployment claims are at their highest in 8 months, but the Fed has yet to cut interest rates
April 26, 2024 The Fed’s preferred inflation gauge jumps 2.7% in March, diminishing hopes for interest rate cuts The Fed is unlikely to cut interest rates. BY Associated Press A measure of inflation closely tracked by the Federal Reserve remained uncomfortably high in March, likely reinforcing the Fed’s reluctance to cut interest rates anytime soon and … Continue reading The Fed’s preferred inflation gauge jumps 2.7% in March, diminishing hopes for interest rate cuts
AI Interest Engine Integrates With Google Ads by Laurie Sullivan , Staff Writer @lauriesullivan, December 1, 2023 It has been years since I first met Jascha Kaykas-Wolff, president at Lytics, in person at a sushi restaurant in Huntington Beach, California. I’m embarrassed to admit I don’t remember who he worked for at the time. I do remember following … Continue reading AI Interest Engine Integrates With Google Ads
Google Trends Show Online Interest In Tech Layoffs Skyrocket by Laurie Sullivan @lauriesullivan, November 18, 2022 Analysis of Google search data reveals that online searches for tech layoffs in the United States rose 1,300% in November — the day when Twitter, Meta, and other large tech companies announced they would be laying off thousands of … Continue reading Google Trends Shows Online Interest In Tech Layoffs Skyrockets
Higher Interest Rates: Good or Bad for Private Equity? Nate Nead / 31 Aug 2022 As interest rates continue to rise, private equity investors are starting to feel the heat. With competition for deals heating up, investors are having to bid more aggressively for opportunities, and are seeing their returns diminish as a result. … Continue reading Higher Interest Rates: Good or Bad for Private Equity?
By Chris Morris August 05, 2022 Last week, Congress showed that it still had a few surprises up its sleeve for the current session. In a shocking twist, Senate Majority Leader Chuck Schumer and Senator Joe Manchin announced they had reached an agreement on the Inflation Reduction Act, a scaled-back version of the Build … Continue reading What is the carried interest loophole—and what does it mean for VCs and private equity?
Facebook Interest Category Targeting Up To 33% Inaccurate, Research Finds by Laurie Sullivan @lauriesullivan, March 31, 2022 Facebook’s Interest Category targeting may be up to 33% inaccurate, according to researchers at North Carolina State University who conducted two separate controlled experiments. The first experiment focused on determining the activities associated with “interest” on Facebook, and … Continue reading Facebook Interest Category Targeting Up To 33% Inaccurate, Research Finds
