Matt McCullough January 21, 2021 Local inventory ads are one of the best features in Google Ads for turning online searches into in-store visits. This ad format is designed to connect your business with local, high-intent searchers who are looking to find specific items, in-stock and in the nearby area, so they can make the … Continue reading Local Inventory Ads – Setup and Best Practice
Tag Archives: Inventory
How Intelligent Inventory Management Via Wireless Systems Reduce Warehousing Costs
Jennifer Warren July 16, 2020 In a warehouse, problems tend to occur basically in four categories: receiving, storage, order-picking, and shipping. A study in the United Kingdom revealed that order picking is the most costly among all these activities. In fact, 60% of the warehousing expenses could be attributed to order picking. Intelligent inventory management … Continue reading How Intelligent Inventory Management Via Wireless Systems Reduce Warehousing Costs
Your Guide to Building a Campaign Inventory Strategy
Melysa Chong — May 11, 2020 In the world of programmatic advertising, navigating through the different types of inventory can be overwhelming. The digital advertisers and marketers that use an inventory strategy are better able to deliver their ads to inform, persuade or remind their targeted audience. According to eMarketer, programmatic ad spending will account … Continue reading Your Guide to Building a Campaign Inventory Strategy
Top 3 Ways To Scale Your Ecommerce Business in 2020, and It’s Not More Inventory
Stephen Seifert — October 25, 2019 Scaling a business can prove challenging, especially in the ever-growing ecommerce space. Even if growth is steady, there are a variety of things you still need to do for continued success. If you ease up on the gas, you may find customers jumping ship and seeking out your competitors. … Continue reading Top 3 Ways To Scale Your Ecommerce Business in 2020, and It’s Not More Inventory
3 Inventory Management Metrics for Your Small Business Needs to Check Before the Holidays Begin
Jake Rheude — October 4, 2019 Follow @jakerheude It’s finally October, the pumpkin spice lattes are out in force, and Black Friday will be here before you know it. Which is great for most businesses because it means more sales, but also the not-so-great possibility of either under or over-estimating how much inventory to stock … Continue reading 3 Inventory Management Metrics for Your Small Business Needs to Check Before the Holidays Begin
TrueView for action inventory extends to Google video partners
New campaigns will be added into video partners automatically. Ginny Marvin on July 23, 2019 at 9:30 am Google is opening up Google video partners inventory to TrueView for action ads. Why we should care TrueView for action video ads are specially tailored for performance advertisers with a call-to-action banner that appears during and after … Continue reading TrueView for action inventory extends to Google video partners
Waze enables programmatic inventory, to offer richer analytics with Google ad tech integrations
Local businesses advertising on the platform can bring customers to their front door with programmatic placements and richer analytics that include real-time insights. Taylor Peterson on April 11, 2019 Waze announced Wednesday that its zero-speed takeover ad unit is now available programmatically via Google’s Display & Video 360 DSP. The Google-owned navigation app also said … Continue reading Waze enables programmatic inventory, to offer richer analytics with Google ad tech integrations
5 Tips for Better Inventory Management
Kaitlyn Hammond — March 14, 2019 — March 14, 2019 mohamed_hassan / Pixabay There are dozens of ways to improve your inventory management. In this article, we have five important tips for establishing you beginning of year inventory so that you can report your taxes correctly. The Internal Revenue Service requires you to value your … Continue reading 5 Tips for Better Inventory Management
Tighten Up Operations With Inventory Management
Paul Trujillo — August 1, 2018 Follow @TruPaultx — August 1, 2018 As a business owner, you want your operations to be seamless and profitable. You’ve hired the right people, got an ecommerce website up and running, and launched social media platforms. These are all important to make your company tick. But you’ve likely ignored … Continue reading Tighten Up Operations With Inventory Management
Crowdsourcing your inventory: Outsource product and empower customers
Contributor Rohit Gupta explains how crowdsourcing inventory helps companies cut costs associated with product design while keeping customers engaged. Rohit Gupta on July 2, 2018 As retail increasingly moves online and into mobile experiences, consumers are presented with ever-increasing purchasing choices, including fully customizable products that can be ordered on a whim. Today’s consumers … Continue reading Crowdsourcing your inventory: Outsource product and empower customers