Report: In-House Creative Teams To Up Involvement In Strategy, Increase Digital Capabilities by Fern Siegel , July 8, 2022 A new survey of creative and marketing professionals outlined their specific challenges and opportunities. Some 57% say their creative team functions as an in-house agency and is regularly involved in strategy. That’s according to Lytho’s 2022 … Continue reading Report: In-House Creative Teams To Up Involvement In Strategy, Increase Digital Capabilities
Tag Archives: Involvement
Employee Involvement and How to Make it Work
Mrinmoy Rabha September 11, 2020 The corporate world has seen a massive shift towards modernization, where organizations have moved from brick and mortar. Digital transformation has been at its peak, and employees have played a crucial role in it. And to bring the best out of your employees, you must mold them according to the … Continue reading Employee Involvement and How to Make it Work
Improve Your Quality of Life as an Agency Owner: What’s Your Stage on the Day-to-Day Involvement Meter?
Karl Sakas — October 12, 2019 Follow @KarlSakas Consider your current day-to-day stage: Mandatory, Necessary, Needed, and Optional? Wondering about your evolution as an agency owner? The biggest indicator is what you do on a day-to-day basis. When you started, you were doing everything. As you’ve grown, you’ve built a team, and perhaps eventually sub-teams. … Continue reading Improve Your Quality of Life as an Agency Owner: What’s Your Stage on the Day-to-Day Involvement Meter?
Why Senior Leadership Involvement is Necessary for Content Success
Will Humphries — March 19, 2017 Follow @JustCallMeWill— March 19, 2017 Although production often takes place on the front lines, content marketing success is often dependent upon the level of senior leadership involvement in the planning stages. Your content should align with the overall vision and mission of the organisation. The following is a look … Continue reading Why Senior Leadership Involvement is Necessary for Content Success