Alicia KanAugust 20, 2015 Is there a right way and a wrong way of conducting blogger outreach? I prefer to think that there are right ways and then there are better ways. Customized blogger outreach campaigns, when done strategically, can lead to greater brand awareness, higher web traffic and increased sales as this e-commerce case study shows. Challenge Jerky … Continue reading Best Practices in Blogger Outreach: The Jerky Dynasty Case Study