May 10, 2024 Jason Kelce’s underdog mentality underpins his personal brand of authenticity Kelce is authentic, transparent, and straightforward in his personal branding, which focuses on his being an elite athlete and involved family man. BY The Conversation Philly icon and former Eagles star Jason Kelce has continued to make headlines since he announced his retirement … Continue reading Jason Kelce’s underdog mentality underpins his personal brand of authenticity →