by Joe Mandese @mp_joemandese, June 22, 2016, 9:34 AM A research startup backed by former Publicis media chief Jack Klues will begin testing a self-serve platform enabling brands to log in, type in a brand name, and target consumers based on the “affinity” they have for that brand. The startup, aptly named Affinity Answers, utilizes … Continue reading Klues-Backed Startup Enables Brands To Target Consumers Based On ‘Affinity’ →