The process of writing meta descriptions will likely be improved using machine learning techniques, but in the meantime, contributor Paul Shapiro shares ways to semi-automate writing meta descriptions. Paul Shapiro on June 14, 2018 Sometimes improving a website’s presence via search engine optimization (SEO) is very straightforward, and sometimes it’s not. In the case … Continue reading Reducing the time it takes to write meta descriptions for large websites
Tag Archives: Large
AMP links at large: What’s a publisher to do?
If you’re a publisher that’s implemented Accelerated Mobile Pages (AMP), you’ve likely seen views on those pages coming from some unexpected sources. Contributor Barb Palser explains how AMP links get shared from a variety of platforms. Barb Palser on September 15, 2017 AMP critics and advocates alike have welcomed the news that the Safari … Continue reading AMP links at large: What’s a publisher to do?
Helping Small Businesses Function Like Large Enterprises: Understanding Managed IT Solutions And Support Services
Patrick Hogan — July 20, 2017 Follow @growtenfold — July 20, 2017 ColiN00B / Pixabay At the turn of the millennium, managed service providers (MSP) were only used by Fortune 500 companies controlling huge networks and operations for companies with dozens of locations. Today, however, managed service providers are overseeing all types of companies, from … Continue reading Helping Small Businesses Function Like Large Enterprises: Understanding Managed IT Solutions And Support Services
How to Perfect Your Large and Small A/B Tests
Andrew Sheridan — February 17, 2017 — February 17, 2017 High-performing marketers are obsessed with A/B testing. This obsession is driven by the need to optimize every aspect of their marketing campaigns and improve ROI. But trying to test everything at once with no real plan is overwhelming, leaving many marketers frustrated and without the … Continue reading How to Perfect Your Large and Small A/B Tests
How Large Companies Can Have Start-Up Traits
Jonathan Bright — December 23, 2016 Follow @SoutherlyComms— December 23, 2016 Well it’s been an interesting year, if nothing else. Divisions may have formed, for better or for worse, but if there’s one thing that unites us now it’s change. 2017 will be a year that things shift, in a lot of ways, and you … Continue reading How Large Companies Can Have Start-Up Traits
Top 5 Technical Issues Large Sites Have with AngularJS
By Garry Grant December 22nd, 2016 If you’re building a large website with AngularJS, you have your work cut out for you. A large site is a big enough undertaking already, and AngularJS doesn’t exactly make things any easier. Due to your project’s large size, a number of problematic issues can arise during development that … Continue reading Top 5 Technical Issues Large Sites Have with AngularJS
Going Small: The Difference Between Selling to Small and Large Businesses
by Danny Wong Follow @dannywong1190October 21, 2016 Most salespeople focus on finding the largest clients with the biggest wallets possible. In theory, this is ideal, but it doesn’t always work in practice. Sometimes, going after many smaller clients has distinct advantages over chasing large or enterprise customers. Here are some of the most important reasons … Continue reading Going Small: The Difference Between Selling to Small and Large Businesses
Large marketers are winning in programmatic (Here’s what you can do to stop them)
How do you compete against the ‘big boys’ in programmatic? Contributor Kevin Lee discusses where large marketers have an advantage and what you can do to level the playing field. Kevin Lee on September 19, 2016 First, I’d like to thank Danny Sullivan, Pamela Parker and the Third Door Media team for giving me the … Continue reading Large marketers are winning in programmatic (Here’s what you can do to stop them)
Experience Clouds Loom Large On The Horizon
by Paige DiPrete, Scott Gillum, September 12, 2016 Modern marketers are tech-crazy, constantly searching for the latest innovation to help them optimize the customer lifecycle and gain a completive advantage. For better or worse, marketers have an overabundance of options. According to technologist Scott Brinker, the MarTech landscape is enormous, with 3,874 companies and growing … Continue reading Experience Clouds Loom Large On The Horizon
3 Simple Ways Small Business Can Leverage SEO to Win Against Large Companies
by Bob Doyle February 4, 2016 Follow @bobsseoFebruary 4, 2016 As a small business owner, it’s tough facing competition as fierce as the big corporations who have deep pockets helping them keep their strong influence in your market. Both online and offline. You have the quality products and great service, and you know many customers … Continue reading 3 Simple Ways Small Business Can Leverage SEO to Win Against Large Companies