Tag Archives: Last

Creatives Management Platform – Last Frontier of Programmatic Advertising

Marketing Platforms

by Travis Teo Follow @scenzzSeptember 12, 2016 In the era of the programmatic advertising, we see influx of ad technology focusing on Supply side, Demand side and everything in between from Data Management Platform, Ad Verification, which allow advertisers to do precision targeting based on demographics, behaviour and intend, achieving the utopia of “Right Message”, … Continue reading Creatives Management Platform – Last Frontier of Programmatic Advertising →

Taming the Last Frontier in Analytics and Marketing

Analytics

by Craig Scribner Follow @craig_scribnerAugust 7, 2016 Not that many years ago, the field of data analytics was like the wild west, with stakeholders making their claims without considering how their interests should be governed within a wider community. But now, maverick analytics implementations are a dying breed. Tag Management Systems are here to provide … Continue reading Taming the Last Frontier in Analytics and Marketing →

3 Things You Should Have Done for Your Web Site Last Year

Website Special Guidelines

by Debi Lewis December 31, 2015 Follow @jebrawebDecember 31, 2015 2015 brought us some subtle, seemingly-invisible changes in the way web sites worked to support and enhance the businesses and organizations they represent. For many web site owners, this was less the year of the redesign than it was the year of the behind-the-scenes tweak. … Continue reading 3 Things You Should Have Done for Your Web Site Last Year →

Save the Shoppers: 3 Ways to Leverage The Last Minute Holiday Rush

Holiday Season

by Paul Mauer December 22, 2015December 22, 2015 T’was the night before Christmas, and all through the web were last-minute shoppers – their hearts filled with dread. Last-minute shopping makes everyone stressed. Even if the gifts have been purchased and wrapped for weeks, as the window for holiday shopping begins to close the task list … Continue reading Save the Shoppers: 3 Ways to Leverage The Last Minute Holiday Rush →

Google’s Latest Mobile Shopping Data is In: Here’s How You Can Better Inform Your Holiday Strategy Last Minute

Google Tools

by Spencer Durrant November 20, 2015November 20, 2015 It’s estimated that around 30% of small and midsize business’ annual sales occur during the holiday selling season –– making it a significant driver of overall company revenue. As such, you likely began planning for the holiday season months ago, but some recent data and insights released … Continue reading Google’s Latest Mobile Shopping Data is In: Here’s How You Can Better Inform Your Holiday Strategy Last Minute →

How MDs Can Lead Their Company On to Reach Its Targets During the Last Quarter

Corporate Success

by Kate Boyce November 16, 2015 Follow @LeadForensicsNovember 16, 2015 Q4 is a special time of year for most organisations. There can be a real buzz in the air as you edge closer to seeing if you have hit your targets and got the results you were aiming for. In some cases you may already … Continue reading How MDs Can Lead Their Company On to Reach Its Targets During the Last Quarter →

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