Tag Archives: Launch

Why You Should Launch an Online Business Amid the Coronavirus Shutdown

Alexandra Fasulo — May 29, 2020 I’m going to state the obvious: it’s a stressful time for most people around the world right now. Small businesses are closing for good, restaurants are barely making end’s meet offering takeout, and event venues are wondering if they will ever be able to host concerts again. On top … Continue reading Why You Should Launch an Online Business Amid the Coronavirus Shutdown

7 Steps to Launch a Successful Online eCommerce Marketplace

Ankush Mahajan — May 27, 2020 The growth of ecommerce marketplace websites is on the next-level. According to a digital commerce analysis, the top online marketplaces Amazon, eBay, Alibaba, Etsy, etc.have accounted for 58% of global online sales in 2019. It clearly shows people prefer to buy from multi-vendor marketplaces due to different reasons such … Continue reading 7 Steps to Launch a Successful Online eCommerce Marketplace

4 Essential Growth Areas for Any Product Launch

Christa Tuttle — February 11, 2020 While a product launch may start with the best intentions and often a strong vision from company leaders, even some of the most thoughtfully executed launches still have room for growth and potentially missed opportunities that may go unnoticed or unrecognized until the product/service has already launched. In preparing … Continue reading 4 Essential Growth Areas for Any Product Launch

Create a Launch Strategy for Your New Website

Roman Kniahynyckyj — February 6, 2020 After months of planning, design, and development, you’re finally ready to launch your website. Congratulations! Reaching this milestone took months of diligent work and is an achievement worth sharing. But you shouldn’t just go live and hope people stumble across your new site. You should spend some time strategizing … Continue reading Create a Launch Strategy for Your New Website

3 Reasons Why Buyer Personas Are Essential to a Successful Product Launch

Christa Tuttle — February 3, 2020 New product or service launches can be rollercoaster rides, ranging from excitement about launch day to anxiety about early results. There’s a lot of hard groundwork that happens before you’re ready to introduce your brainchild to the market, from funding to framing to hiring. However, there is one question … Continue reading 3 Reasons Why Buyer Personas Are Essential to a Successful Product Launch

How to Create a Successful Marketing Strategy for a New Product Launch

Victoria Taylor — February 1, 2020 Congratulations! You’ve finished your product’s prototype, mastered the branding for your new company, and now you’re ready to plan a product launch. Launching a new product into a world with an estimated 1.92 billion global digital buyers can be intimidating. The Harvard Business Review found that about 75% of … Continue reading How to Create a Successful Marketing Strategy for a New Product Launch