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Tag Archives: Learn

What martech practitioners can learn from a NASA engineer

Learn from NASA’s approach to communication, testing and leadership to drive better outcomes in martech projects. Greg Krehbiel on January 16, 2025   What can a NASA engineer teach the martech community? Quite a bit, and the most valuable lessons go beyond technical expertise — emphasizing communication, leadership and problem-solving strategies that drive project success. … Continue reading What martech practitioners can learn from a NASA engineer

4 things executives could learn from top freelancers

October 05, 2024 4 things executives could learn from top freelancers You don’t become a successful freelancer without developing expertise in navigating uncertainty, and that’s a valuable skill for any top executive. BY Francine Maroukian I am not a business coach. But as life in corporate America shifts, I’ve become a version of one to many … Continue reading 4 things executives could learn from top freelancers

3 things business leaders can learn from Bon Jovi’s 40-year longevity

July 04, 2024 3 things business leaders can learn from Bon Jovi’s 40-year longevity Bon Jovi’s latest studio album—the band’s 16th—entered the chart’s at No. 1 last month. This marketing exec says entrepreneurs can learn a lot about staying power from the band. BY Rafe Gomez In the four-part Hulu series Thank You, Goodnight, director Gotham … Continue reading 3 things business leaders can learn from Bon Jovi’s 40-year longevity

What you can learn about Elon Musk from the movie he helped produce almost 20 years ago

March 24, 2024 What you can learn about Elon Musk from the movie he helped produce almost 20 years ago The worldview of 2005’s ‘Thank You for Smoking’ offers a surprising glimpse of the Tesla CEO’s personal views today. BY Joe Berkowitz “Few people on this planet know what it is to be truly despised,” says … Continue reading What you can learn about Elon Musk from the movie he helped produce almost 20 years ago