by Jo Lynn Deal Follow @jolynndealSeptember 23, 2016 Your email marketing efforts should be generating an average ROI of $ 38 for every $ 1 you spend, according to recent 2016 statistics. That’s a really good return on your marketing investment, and shows why so many businesses allocate a significant portion of the marketing budget … Continue reading Email Marketing Success: Go from List-Building to Relationship-Building
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7 Email Marketing List-Building Crimes That You May Be Guilty of Committing
by John W Hayes May 11, 2016 Follow @john_w_hayesMay 11, 2016 You know that great email marketing starts with a great subscriber list – but how many of you are willing to put in the work to ensure your list is worthy of your campaigns? There are no shortcuts to building the perfect list, and … Continue reading 7 Email Marketing List-Building Crimes That You May Be Guilty of Committing